. >> in all aspects, within the manufactururg, car sales, dealers, philanthropic,d agencies, suppliers. and hopefully that the feedback at we received thus far has been very positive thought was an awakening, an eye-opening thing to see those manufacturers that repeatedly received awards and also those manufacturers who were in the top three. a lot off people left out. a lot of folks thought they weree going to win. >> >> to dammann's point, there were some winners that deserved every award that they received because they have invested in not only resources, which we would agree you have to have somebody that owns the diversity focus. >> i'm curious, very curious, what did you learn as a result of those winners? >> the big winner for the evening is toyota. >> okay. >> we gave out 20 awards. i'll just go through those really high levels the gave out eight award based on the ihs region. breaks out the company in eight regions. we start to identify and educate the entire industry on what is the top ethnic vehicle witn the eight regions in the united states? who. >> who was the top ethnic