marcus: yeah. lemonis: and how about her? is she mean? arcus: [ laughing ] no, she's -- tamika: [ laughs ] woman: hi. how are you? lauren: what kind of cupcake would you like? girl: strawberry twist. lauren: you want a strawberry twist? all right, so, your total's gonna be $7.50. lemonis: how many staff members do you have? tonnie: 12. lauren will be the one who'll be in the front. -lemonis: hi. are you -- hi. -lauren: i'm lauren. lemonis: hi, lauren. how are you? -lauren: good. nice to meet you. -lemonis: very nice to meet you. -are you a baker? -lauren: when i have to be. lemonis: so what is your primary role here? lauren: i'm in the front selling the product. lemonis: okay, great. nice meeting you. lauren: you too. thank you. tonnie: there's a lot going on with tonnie's minis right now as we speak. i'm doing a project in newark that's close to being finalized. the people who are giving me the space, they're building out the store. lemonis: at their expense? tonnie: at their expense. so what i have to supply is equipment, the first month

-lemonis: i'm marcus. -gary: i'm gary. lemonis: gary, nice to meet you. this is an unbelievable location. how long have you been here? -gary: 41 years. -lemonis: wow. -and who started the business? -gary: it was my dad. lemonis: and do you guys rent this property? gary: no, we own this property. lemonis: how much did you buy this property for? gary: way back when, it was $450,000, and i bought it from my dad for $600,000. lemonis: it's a really nice building. gary: well, it didn't look quite like this, 'cause it burned down. lemonis: remind me a little bit -- when did this fire happen? gary: 4th of july, 2009. it was 100% loss. lemonis: and how much was the total loss? gary: over $1 million. lemonis: how much did the insurance pay? gary: about $1.2 million. lemonis: so the loss was $1 million, but they paid $1.2 million? -gary: yeah. -lemonis: okay. -do you mind if i come around? -gary: oh, no. you're welcome. lemonis: do you have a mortgage on the property? gary: i do. lemonis: how much is that payment a month? gary: about $3,800. lemonis: so, those peop

lemonis: how are you? i'm marcus. mary: nice to meet you. lemonis: ...owns the other half. their key employee is louis, the general manager. louis, how are you? nice to meet you. i'm marcus. he understands the process better than anyone. louis: what you need to do is do it multiple times, 'cause you can see the difference, how this is smoother and this is still rough. lemonis: so why doesn't that machine do it all in one? louis: 'cause it's not, like, one of the best planers. lemonis: do they make one that would do it all in one shot? louis: yes. steve: some of the machinery here are 50 years old. lemonis: look, it's obvious to me now that the company isn't the only thing that's three generations old. and if this equipment doesn't work and it's not up to date with the right technology, well, you're wasting a lot of time. what does it cost to get a brand-new one that does it the right way? louis: a really good one, about, say, $3,000. lemonis: if it costs $3,000 to get a new one, how much time extra did he have to take to do it three times? multiply it times the number of fur

-lemonis: i'm marcus. -becky: i'm becky. lemonis: becky, nice to meet you. becky: very nice meeting you. john: marcus, privilege. john brown. lemonis: john, nice to meet you. john: nice to meet you, sir. becky: thank you for coming. lemonis: the smell when you walk in here is awesome. john: it is. that's what everybody says. lemonis: and so, is this whole warehouse -- is all the manufacturing? john: it is. everything is in this 3,500 square feet. lemonis: well, why don't we take a look around? john: please. please. this is our storefront. we have an extremely loyal customer base. people are coming in buying 7, 8, 9, 12 bags of coffee. there's a lot of locals that live maybe 20 miles from here. they don't want to drive the downtown, so we do ship. becky: we're in whole foods and earth fare and fresh market, as well, so they can just pick it up at the grocery store. -lemonis: oh, you are? -john: yes. lemonis: that's nice. who got that account? -becky: the previous owner. -john: previous owner. lemonis: and what will the entire business do? john: we did $840,000

lemonis: i'm marcus. nice to meet you. erik: nice to meet you. it's kind of a slower event, but it'll work out pretty good. lemonis: small businesses rarely have the budgets to do big marketing campaigns. so taking over a corner where you can pass out samples and brochures and talk to customers about your product, it's a good idea. so, how many customers do you have in total? erik: we have a total of 300 customers we service. we have 3,000 in the system. lemonis: and how long does a typical customer stay? erik: about three months. lemonis: so, your typical customer stays three months? erik: yeah. now, i have customers for life. lemonis: i want to see you do your marketing thing. erik: yeah. 20 new clients this week. lemonis: let me see it. make it happen. erik: [ laughs ] so, chicken and spinach, or do you want gourmet, delivered health food? there's two servings to a snack for $7.50. diana: if there's any type of allergy, we can actually help you with that. erik: hello, dessert samples. key lime pie? lemonis: erik's idea of healthy eating is a gr

sammy: marcus, i don't want you to feel that way. lemonis: i do feel that way. y: we'll make it right, marcus. i-i promise. lemonis: honestly, i think we have to close. sammy: [ sighs ] let's take a look at your credit. >>i know i have a 786 fico score, thanks to all the tools and help on experian.com. so how are we going to sweeten this deal? floor mats... clear coats... >>you're getting warmer... leather seats... >>and this... my wife bought me that. get your credit swagger on. become a member of experian credit tracker and find out your fico score powered by experian. fico scores are used in 90% of credit decisions. the 88th southern parallel. we had traveled for over 850 miles. my men driven nearly mad from starvation and frostbite. today we make history. >>bienvenidos! welcome to the south pole! if you're dora the explorer, you explore. it's what you do. >>what took you so long? if you want to save fifteen percent or more on car insurance, you switch to geico. it's what you do. >>you did it, yay! proof of less joint pain. this is my body of proof. and cleare

my name is marcus lemonis. i fix failing businesses. i make tough decisions. and, frank, you are no longer the general manager. and i back them up with my own cash. it's not always pretty. >> perfect flavor. >> but this is business. [bleep] is gonna change. i do it save jobs... check you out. and i do it to make money. this the profit. [upbeat music] ♪ [truck beeping] >> watch your back. >> a. stein meat products is

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chris: hey, marcus. lemonis: so, the raw materials come in here. who schedules the workflow that happens? chris: i schedule every order that comes through. lemonis: so who's in charge of sales? -mike: me. -lemonis: who generates the actual sale order, the quote? mike: i do. lemonis: and who makes sure that it's priced properly? chris: i created the pricing tool, and mike said, "these prices are too high." mike: i'm trying to be competitive to -- to get sales in the door. lemonis: so you're inefficient, and you're priced below market, which means you have high costs and no margin. death spiral. the guy who's manufacturing the product and knows all the numbers isn't allowed to price the product? we're gonna let the salesman price it? not a good idea. are these organized in a way or would you say it's a little jacked-up right now? chris: it's not too bad. lemonis: it doesn't look super-organized to me. disorganized materials equals loss of time, which equals loss of labor, which means money is leaking out the door. i see boxes everywhere. i see piles o

my name is marcus lemonis. and i fix failing businesses.business last year did $50 million of business. unfortunately, we didn't make any money. you guys sell a lot, but there's one thing that you don't do very well. what is that? >> collect. >> collect money. so last night at dinner, i made a deal with alan and howard. and i'm putting in a million dollars. but you know what they forgot to do last night? they forgot to ask me for my money. it's a theme, but it's not funny. because your paychecks and the rent, all get paid when we collect the money, not when the stuff leaves on the truck. there's the money. >> thank you. >> thank you. [applause] >> from this point forward, i'm in charge. the first thing we're gonna do is fix the accounts receivable process, so that i know for sure what meats coming in and what meat's going out. i wanna know how much we're selling, how much we're collecting, and who owes what. we're gonna start by getting on the phone, and calling these customers that owe us money. we need to be paid. and from now on, when we

lemonis: makes stuff for whole foods and costco. kenny: marcushared with me your formula and your process, and i love it, and i've had the biscuits. the kids have had them. they think they're great. i've heard rave reviews about the watermelon cake, also. lemonis: i just wanted him to come down and spend some time with you. lynn: okay. that sounds good. lemonis: any time you mass produce a product, you have to make changes not only for the size of the batch, but the amount of shelf life the product will have. kenny: in the restaurant here, are they generally not uniform shape? -lynn: right. -kenny: which is okay. lemonis: well, here's a bag of them. and, see, they're all different. kenny: because, certainly, when we go to commercialization, one of the keys is that it's consistent size, shape, and weight every single time. so they fit in the packages, so the nutritional data matches. i'll walk you through what we did. instead of self-rising, we used all-purpose flour. we find commercially is that everybody's self-rising flour is different. all-pur

lemonis: my name is marcus lemonis, and i fix failing businesses.ney, don't follow my process. i make the tough decisions. we're closing the store, we're done,

[laughter] >> by the time he's done. >> yeah. >> have you guys met marcus lemonis?bel products like this will dramatically improve your margins, but in order to make room for these kind of products, we need to clear out the stuff that's been sitting there for years. so when we get back to the store, i'm gonna have dan lower the prices and liquidate some of the slow moving merchandise. thanks, guys, appreciate it. >> thanks again, marcus, appreciate it. >> thank you. >> thanks, marcus. >> thanks, guys. all right, let's head home. >> this end's coming all the way out, correct? we're gonna move this all the way down? >> well, you want to move it out enough to accommodate for that. don't go any further than that. so i would be very technical in my measurement to not go past that. >> understand. >> yep. >> put a pedestal here-- >> hey. >> hi. >> how are you? >> i'm good, how are you? >> good. >> i'm a little shocked. we're out of business. >> we were out of business before, we just didn't know it. >> i believe we're still partners, correct? >> mm-hmm. >> partners should

marcus lemonis and i live at iconic in los angeles.odaddy, the big daddy himself bob parsonsch the driving force at godaddy since its founding in 1997 and now a member of the company. welcome. >> good to be here, guys. >> no more executive role. how good does it feel not to be an executive that have company, and more broadly we've been talking about it earlier today. would you rather run a public company or a private company? >> you know all i know is running a private company so, you know when it came to running a public company, that's like a fish out of water. >> yeah. >> so my deal right from the very beginning of acquisition or the stock sale to kkr in silver lake is i would stay chairman until such time as we became a public company and then i -- i would give that up and just be on the board. >> i don't know you well but the idea of quiet period and bob parsons would not go well together because you're a pretty outspoken dude. >> some people have said that. >> some people. everybody says it. >> yeah. >> everybody says it. what wa

. >>> the prophet marcus lemonis will be weighing in with the state of the car business. >>> and the connecting your household devices to the web. research showing this red-hot area of tech will nearly triple to 1.7 trillion in the next five years. a top venture capitalist tells us where the opportunities are. >>> and transports continue to move higher, building on yesterday's gains, but the sector is down about 8% this year. is it time to take a ride on the stocks again? we'll ask that question, lots of things coming up, guys, back to you, scotty. >>> see you in just a few. >>> well, is there a secret formula to spotting which stocks might be poised to break out? barclays out with a list today of short squeeze candidates. josh, you gave us the list. which ones do you like? >> i went through those names and i was looking at the ones with the highest short interest ratio. you want to get a sense of how many days would it take the shorts to cover given the company's typical daily trading volume. and the two that jumped out at me, one i own, one i don't. deere and foot locker. >> i had

my name is marcus lemonis. i fix failing businesses. so the business only made 50,000? i make tough decisions... you can't train every class. and i back them up with my own cash. i like [bleep] done right the first time. >> that's not on me. >> it's not always pretty. >> he starts bringing in equipment here, i'm gonna break into hives. >> but this is business. the deal's off. i do it to save jobs, and i do it to make money. this the profit. [hip-hop music] ♪ pro-fit is a small group personal training studio located in the town of dyer, indiana. while national gyms offers huge facilities and the latest equipment, small gyms like pro-fit offer a much more personalized service in a less intimidating environment. >> we concentrate on doing one thing because without trainers, you can't get results. >> michael sena has been in the fitness industry for over 35 years... >> change direction. >> first as a body builder, then as a personal trainer. >> i was a personal trainer before there was a personal training industry. i'm a book author, fitness product inventor. it's really be

my name is marcus lemonis. i fix failing businesses. this month you lost $150,000. i make tough decisions... you're not gonna come behind every single person and change the deal. >> i didn't agree to this [bleep]. >> and i back them up with my own cash. if you're not gonna put your pride away, well, then i'm not gonna do the deal. it's not always pretty. >> are you okay? >> end it. >> but this is business. you gotta trust the process. i do it to save jobs, and i do it to make money. >> that's all you. >> yeah, buddy. this the profit. [hip-hop music] ♪ 10 miles outside of my hometown of chicago, located in morton grove, illinois, is the home of athans motors. in 2009, pete athans, a car enthusiast and successful real estate investor, who made millions flipping houses, sunk his entire life savings into building his first car dealership. >> i created a place where you want to hang out, buy a car, sell your car... car's worth 30 all day, wholesale. service your car, or just come by and have a cup of coffee. >> the project took 18 months and cost more than $4 million to

. >> simon, i want to bring in marcus lemonis who had a question. >> simon with be is this the greatestve ever seen from the greek government or do you think this is really going to happen? feels like there's just a lot of posturing going on. >> i have no idea. i don't think anybody has any idea. as you look at those pictures now, marcus is the greek prime minister a rational player? i mean the risk of an accident as these sides jostled, was always going to be the case. to now put the referendum on the table, what is he expecting? is the rest of europe to come back so quickly? my question would be do you remember what side of the political spectrum he comes from? do you think he really cares if the shareholders in the greek banks are eliminated? i'm not sure. i don't know the answer to those questions but he's not a similar politician to the ones that are normally involved in these style of negotiations and the hard left you can see it. the hard left is out again tonight on the streets of athens arguably holding the rest of the eurozone to ransom. >> simon, thank you. marcus, thank you.