margit: absolutely. there is a bit of a misconception. me state for the record, in the early days of building the media branch, we did a lot of press work on behalf of the firm. now most of the media stuff that we do is in service of the portfolio, because one thing i don't want is i don't want to to be the place where we jump the shark and all we do is talk about ourselves. i felt like i was heading that way. i think we made a correction that has been useful and we have also now a huge portfolio. lots of companies saying, hey, we are trying to get a profile in publication x, will you help us? and we do that quite a bit. emily: big picture, do you still see value in independent press covering silicon valley, and how? margit: absolutely, there is value in independent press. i am not in charge. [laughter] the question makes it sound like i can make decisions. i don't get to make that decision. of course, there is value in independent media. have several folks in the firm who are my personal news service, who send me stories all day long. we

margit: we have long been known for creating content.necdotally, it seems there is demand for this kind of information. we are competing with media for attention but we will actually cover topics and areas that i don't think get much attention from traditional media. it is probably a little wonkier and more wide-ranging and more in-depth than sort of the tick-tock of what is happening in the daily news which you do extremely well. emily: so a mix of opinion and analysis. today, i saw stripe's patrick collison, his brother will be on. do you see this as replacing or just complementing traditional media? margit: i see this as a complement to traditional media. there is news coverage we are not suited to do. we have a lot of in-house experts who have first-hand information because they have lived open-source business models and they have access to fellow colleagues, fellow travelers. we are less interested in all of the stuff you have been covering. i have been watching the segment up until now and none of those topics will be on future. em