you can watch the entire interview of marian goodell later this morning on the "today" show. >> theseks pride themselves on going to the desert and creating a whole city. for folks who have never been, describe black rock city. >> let's give you some perspective. check it out. the city is a series of semicircles. from the innermost circle, the street is called the esplanade, and then the man, that's about 2,500 feet, that's half a mile. but the playa itself, look at how far out it extends. we're talking tens and thousands of people who are camping, who set up camps throughout the eight-day festival. so a lot of people do use a bike or other form of transportation to get around. it's a big, big desert and campground there. >> they are camping, so they do have supplies. if anybody is going to be stranded, it's almost okay that it's them because they do have fuel, food, water and whatnot. not to last a super long time. >> that's the thing. the ceo was saying that people are prepared to face extreme conditions. last summer it was 107 degrees in the desert for some of those days, so they'r