spielberg, ben affleck, steve guttenberg, you remember him, mark hamill, luke skywalker to you and me. and it's terrible. it's not to underplay it. i mean, it's terrible for them, but would it be getting as much attention if paul coyte house was burning down? no. >> exactly. correct. exactly correct. yeah, it's understandable, because the thing is, celebrity sells. everybody wants to know about celebrities. and then, of course, when it's together with that, i mean, i'd say the words the perfect storm is probably the perfect storm is probably the wrong thing to use, but you know exactly what i'm saying. >> but it is a lethal combination because it's really dry ground at the moment. there's winds of up to 80 miles an hour, which every year there, though it does a lot every year around this time. yeah, they're used to wildfires, aren't they? they have to deal with it every single year. but even los angeles residents are saying this is something that they've never seen before. i mean, it's something like 3000 acres and 50,000 people so far have been evacuated. and i did see yesterday a fe