our guests are julie brill and california congresswoman mary bono mack. >> host: well, recently the federal trade commission issued new guidelines when it comes to apps on mobile phones, and joining us is federal trade commissioner julie april as our -- julie brill as our guest on "the communicators." commissioner brill, first of all, what were the guidelines that were issued by the ftc, and why now? >> guest: so, um, the guidelines are designed to inform the app community, and, of course, it's a very diverse community. there are lots of different players in the mobile app space. designed to inform them that there are laws that apply to them in the consumer protection and privacy realm and to help them figure out how to insure that their products are in compliance with our laws. so that's the overall goal of the guidelines. why now? the app economy is booming, as everybody knows. there are many, many consumers who are using apps on their smartphones, and in particular kids and teens are taking up apps in droves. um, apps have a unique ability to collect information, very detailed informatio

mack --rep mary bono representative mary bono mack, earlier we spoke with julie brill. >> i think there is always a pressure that congress can put on a voluntary guidelines that the industry uses. i think the ftc is constantly evolving with their view on privacy. i think we have proven the case that we can still innovation if become in too and heavy-handed. i appreciate that the ftc has taken the approach to let them self-regulate. they know it is in their best interest to provide something for the consumer that does not go to double over par. the real issue is how much of it is guidelines and how much of it is self-regulated. >> when it comes to the privacy issues, what is your philosophy? >> my philosophy is to move slowly. there are a lot of things that kind of have the "ucyuck factor" -- something that has gone to double over par. the american consumer is realizing that they are giving up their privacy for convenience. the consumer is choosing. in order to proceed further, you need to enable your tracking device. are you ok with that? the american symbols the yes because they want t

coming up next representative mary bono mac you is also looking at this issue. now joining us we continue our conversation about apps is representative mary bono mac was the chairman of the commerce manufacturing trade subcommittee for the energy and commerce committee and representative coming you just held a hearing recently on apps. what was the point of the hearing? >> to make sure that we explore what is going on in this area and there are so many jobs being created and we want to make sure any policies we put forward in washington don't squash the ballooning industry. ten years ago, 15 years ago, nobody thought of this. it's a relatively new industry that has been unleashed because of great ideas and we certainly don't want the government to come and destroy that. >> what were some of the problems that you saw in this area that he would like to address? >> one of the biggest problems is the work force. they are still looking for more people to move into this industry to develop that and work on creating the applications and all that goes into. that's the b

this one happens to target california congresswoman mary bono mack. >> some politicians are cut out forngton and the way she looks after special interests politician mary bono mack fits right in taking insurance industry money and voting their way. voting to end medicare. >> but to most, 25 seats looks like a very tall order. new york congressman steve israel is the man in charge of getting democrats elected in the house as chair of the democratic national campaign committee. congressman, why are you so bullish now at finding your 25 seats when it doesn't appear that thanks to redistricting and you go through these different numbers, you talk to charlie and stu, our guys that follow this and have a hard time seeing it. what makes you bullish? >> i'm bullish because the environment has markedly improved. we won august big-time. you can see it in polling in districts coming in throughout the country. i think we win october. if we put a good october on top of a good september on top of a good august, we win 25 seats. there are 66 districts, chuck, as you know, that have republican or repub

barton, next week on "the communicators," we're going to be talking with julie brill of the ftc and mary bono mack about apps and the new guidelines that the ftc came up with when it comes to privacy. are guidelines enough when it comes to protecting privacy, or would you favor more of a -- >> guest: i would favor a more definitive legislative, statutory approach. but i'm not opposed of what these guidelines are and what the ftc -- i think the ftc has done very well in trying to do within their scope as much as they could for privacy. i don't -- i'm not negative on what the ftc's done at all. >> host: well, speaking of government agencies, what's your grade for fcc chairman genachowski's leadership and the fcc in general? >> guest: well, chairman genachowski is a very bright person, he's very intelligent, he's very hard working. i think he's, i think he does his homework. i don't agree with his philosophy. i think it's too regulatory, i think he has tried to stretch some of these older laws in ways that fit a political purpose of president obama who he's very close to personally. so i don't a

a republican who passed the national breast and cervical cancer early detection program and with mary bono-mack to pass the spinal paralysis act president obama signed into law. but i agree there ought to be real reform in the u.s. senate and also believe members of congress shouldn't get paid if they don't pass a budget. >> our next question will be from john quarter, directed first to representative baldwin. >> representative baldwin, the population projections for wisconsin are fascinating to look at and it says by 2035 there will be 1.5 million people like me who will be 65 or older. an twice as many as we had in the state in the year 2000. what do you think social security will look like for them given the fact they've been contributing to it for their entire working lives? >> i was raised by my grandparents and was so lucky they were there for me when i needed them but also meant i was exposed at a much younger age to the value of both medicare and social security. they provided economic security to my family. i believe that they're not just programs but promises and promises that we

editorial director of national journal and the national journal and to congressman jason chaffetz, mary bonobeen a terrific afternoon. i also want to thank livestream at the atlantic.com. i have been delighted to work with b of a. we will have another session next week in charlotte. lined up for that program are nancy pelosi, gene sperling, and governor maloy. thank you so much for being here, and thanks to bank of america. [applause] >> more on presidential politics tomorrow on "washington journal" as we look ahead to the democratic convention in charlotte, north carolina. our next guest is rob christensen. he is a political advisor from the "news & observer." following a look at north carolina as a battleground state this year. in 2008 president obama was the first democrat to win the state since 1976. we will be looking at davidson college professor susan roberts. and our next discussion will be on gay and lesbian issues. ryan butler will discuss a prohibition on gayle gay marriage in the north carolina state constitution. delegate for the state, ryan butler. "washington journal" at 7:00

. >> mary bono mac, this is the communicators on c-span. we underestimate how much we forget of our own ideas. we are just terrible. it is an idea is this kind of homage this fleeting sense of something interesting and it kind of this appears so one of the things i found people doing and i try to do it as well as to write everything down but to keep everything together don't overorganize your notes and put them off into folders and things like that to allow the collisions to happen between your ideas but it's to go back the embrey read all those notes and go back and look at the notes from six years ago, and revisit that kind of self past and all of the ideas that he or she had. that is what place was like for the great land of the enlightenment. they would stitch together passages from the books they read it they would write their own and notes and they would go back every read this book which was itself a kind of remix kind of sample clothing and other intellectual kind of presence their intellectual kind of self in the reading every imag

i want to thank my dear and good friend mary bono mack for her leadership on this effort. as the gentleman said and i could adopt his remarks, the previous speaker, mr. kinzinger, we do need a manufacturing policy. we do need a manufacturing renaissance, and we do need a psychology that america's going to be number one and stay number one and create the kind of good paying jobs for our people that manufacturing provides. the chief of -- c.e.o. of do you chemical wrote a book -- dow chemical wrote a book. the name of that book was "make it in america, grow is here, sell it around the world." i rise in support of mr. lipinski's bill. this passed out of committee unanimously four months ago. this bill is a key part of house democrats make it in america plan to strengthen manufacture and it's not a democratic plan, a republican plan, it's an american plan. people can resoundly support this and take ownership of a renaissance in manufacturing. for the past two years our manufacturing sector was the bright spot in our economic recovery. seeing the first increase in manufacturing

. >> host: mary bono mack, chair, commerce manufacturing and trade subcommittee. this is the "the communicators" on c-span. >> watch and engage with c-span's road to the white house coverage as the presidential candidates meet in nine days for the first of three debates. and that coverage continues next as president obama speaks to supporters at a campaign rally in milwaukee. after that we'll be live from the council of foreign relations to hear from outgoing mexican president felipe calderon on his country's relations with the united states. >> president obama held a campaign rally in milwaukee over the weekend, one month before early voting begins in this battleground state of wisconsin. [cheers and applause] >> this was the president's first visit to the state since february. a recent quinnipiac university/new york times/cbs poll of likely voters in wisconsin found president obama leading mitt romney 51-45%. this is about half an hour. [cheers and applause] ♪ ♪ ♪ [cheers and applause] >> hello, wisconsin! [cheers and applause] oh! hi! you guys sound like you're