. >>> the ad was paid for by a california tribe and it will air in some of the largest mashlths including new york, dallas and l.a. we have a short clip of the ad. take a look. >> unyielding, strong, indominatable. native-americans call themselves many things. the one thing they don't. >> and people are already reacting to this ad. you've got brittany who says, i will say it a million times. we don't want to change our name, and it's not meant to be offensive. let it die already. and then nick, he's a redskins fan. he writes, it's funny how the majority of people never had a problem with the redskins name until suddenly after others did, but some feel it's only a matter of time. todd writing going to be an anti-redskin commercial at halftime tonight. wow. days are numbers. the redskins hired a lobbying firm after they received a letter from 50 senators asking for the team to change its name, prompting tara -- she's a native-american -- saying surrounded by indian country. d.c. lobbyists by his side instead of schneider's last stand. just change the name. >> gotcha. here's the thing. so se