it is all about these little meinecke movements the your controlling while watching the screen. they discovered that that is a fantastic way to train doctors to do these types of surgeries. and there is a tremendous amount of applications that we have learned about engaging users. you have given me and nesting nightmare image of the future of the industrial complex where someone -- all of these things are possible. >> you talk about the innovation process being about to go through a new phase of productivity increase. what is it about next year that makes that a turning point here? is that something you have learned over the past few years? >> there are a few things that have converged. the unable month of the internet to create a way to communicate effectively is incredibly important. those things have created an in fertile atmosphere. they have become industrial strength solutions. the second is social networking. the trust systems are evolving. the third is a work system that is involved. this is the free agent nation. they create a new kind of innovation. i think that the la