mela, i'm going to start with you. you disagree with taylor swift. on basically she's being too naive about the way the industry works. tell me what you took issue with in her op-ed? >> i don't think she's being too naive but she's a huge star with a huge fan base that want to pay her for things. and being taylor swift is extraordinary valuable. and when you have that perspective, you can release anything and people will buy it. i think if you are a new artist, it is extraordinarily hard to get people to pay attention to you let alone pay money for albums. what you are looking in the industry is album sales are plummeting because of the infinite supply of music. for taylor swift to say albums should be high priced because that's what works if you are an artist only works for taylor swift. >> maybe she's being a disrupter to go against the stream, stream being streaming. so you agree with some of what she had to say. >> well, i think there's a lot she had to say about the relationships between artists and fans and how that has changed and how that rea