melea will be presenting the new maker awards. that is someone who has been a new manufacturer for less than three years. >> i am back and i'm excited because today i get to introduce to you the new maker award. it is given each year to a company that is less than three years old that exemplifies the values of sf made. manufacturing a quality product, exhibiting in elevation, creating jobs for the local economy, and making a significant and positive contribution to the sf made community. the honoree is one of sf made's youngest. hold on. i've always wanted to do that. and fastest-growing companies. they started only two years ago with a novel design for an ipad case and a passion for books. and customers were lining up to buy the very first ipad outside the apple store. and it is from those humble beginnings that this company has grown to full operations right here in our very own backyard. in just two years, the company has created 21jo

and melea. you'll be hearing from both of them in a moment. we appreciate the support that you all give us in developing manufacturing in san francisco and supporting it here and supporting it nationally. we would also like to thank members of the city family, as the staff likes to refer to itself, for joining us tonight. of course, the workforce development, office of small business, and the planning department, we appreciate your being here this evening. and last, but not least, a great big thanks to gently, the senior director at -- to jan that -- janet lee, the executive director at sf made, as well as the event coordinator. you are appreciating all of their work. [applause] each of these parties are at a different manufacturing location in a different part of the city. we like to showcase the diversity of manufacturing in san francisco, and we especially like to pay attention to the bayview, the date for local manufacturing. it holds the biggest sector of manufacturers. district 10 is a great concentration of manufacturers. we are proud o

[applause] melea chon, --

[applause] melea chon, -- cohen, we have the local celebrities right here. the manufacturing is going to get big and bad -- bigger and bigger and the job base is like to get bigger and bigger. let's hear it for sf made in san francisco. [applause] >> thank you very much. the program is over, so your chart is to enjoy yourself. and i want to give a big thank you to be mccroskey staff , who is involved in making mattresses. it is wonderful to be here. >> the question when i started 11 years ago when i started doing resolution work is can anything be presented on a really low resolution device where it is potentially a digital image? can anything be presented that way? or will it feel cold and electronic? >> the imagery will change. there will be four different sets. it is a two dimensional image. it is stretched out into three dimensions. the device is part of the experience. you cannot experience the image without the device as being part of what you are seeing. whereas with the tv you end up ignoring it. i make gallery work more self and budget and public ar