athletic directors to be in a leadership position, to help nurture other women's sports. 0k, and michaeliaout sport and feminism. this bought one place where on some level, sexism appears to be tolerated in a way it isn't in other walks of life? i think that is absolutely true. dr morris brings up the battle of the sexes with billie jean king in the 705, and i spoke to billie jean for my book and one of the things that she talks about, she knew very clearly at the time, and still understands very clearly now, was that in order to get real change in these metrics like pay and prize money, sponsorship dollars, we need to have culture change. it's about changing hearts and minds and notjust trying to win this argument about who is really better on the court. as she did with bobby riggs. i think that really speaks to what we see in sports like tennis, as you bring up, there are many stars who are much bigger and have bigger fan bases on the women's side, they draw bigger viewership numbers and still the sponsorship gap exists. i think that speaks to the underlying bias that still really haunts