joining us to talk about it, it's playing out in the retail landscape is the legendary micki drexler.mer ceo of jay crew and the gap. now, alex, i got to say i'm down with some of your jackets. i look dapper in corduroy. i'll talk about that later where do we stand now with the consupmer stimulus and how do yo see the macro environment now? >> all of this is my opinion as you both said at the beginning, it's a rough environment. i think in my opinion it's all about the product and the merchandise or about cheap prices i also don't think and there's a lot of great products out there in the apparel world and that is always the primary purpose of being in the business to have good merchandise that people like on an emotional and practical level. now, the other part of people shopping is cheap prices if you go online and go to stores, i've never seen as much black fridayish days start so early and 40 to 60 to 70, says people will wait until perhaps they get a better deal. >> i'll ask you a question, micki, which may or may not get me fired, who knows. we do so much of it in two days time