going into organic research coming to organic support, into crop insurance products, into loans, microloans, storage loans, technical resistance to organic producers. the reality with organic as it represents about 1% of the landmass of the u.s. dedicated, roughly 4% to 5% of sales. it's a relatively small amount of agriculture. it's going to take a while to get up to scale, to get the kind of efficiencies perhaps in terms of costs you see in other forms of agriculture. the challenge is not to pit forms of agriculture against each other. the challenge is to figure out ways in which folks can have access and make a choice. one thing we have done is we've taken the ebt card, the electronic benefit transfer card for snap, the food stamp card, and we said it shouldn't just be redeemable in grocery stores. or convenience stores. it ought to be redeemable at farmers markets. i'm proud of the fact that this administration, over 6000 of the 8500 farmers markets now take ebt cards. that provides access to fruits and vegetables. we also have teamed up with a number of foundations to create incentives