my name is mike eaton. it is a home products line built for men. i was in the grocery store finding the least offensive smelling. i thought why aren't there any cleaning products for guys. i decided to build it myself. it is a laundry detergent and odor eliminatining spray. it is what a guy would need to clean everything. it has a fresh clean scent that is consistent across the liechblt we donate a percentage to veterans. we are in discussion with national and regional retailers for fall and spring shipments. first spring sales around $400,000. we are looking for 15% of equity to be used as well as inventori. >> thank you so much. target being the first place. >> yes. >> i'm sure it's not all luck. okay. i need two numbers. the first one, one to ten, what did you think of the product and the second one, one to ten wharks did you think of the pitch? >> and you quit your job for this, right? >> yes. i was moonlighting for a year and a half. i'll give it a go. >> i changed it. >> go for it. >> so i thought the product was a nine. now i get to actually

. >> i'm mike eaton, the founder and ceo of hero clean. was in the grocery store buying cleaning products and find the least offensive smelling one. why aren't there cleaning products for guys? nobody seemed willing to make it. i decided to build it myself. the product line is a laundry deternlg en, dish soap, all-purpose spray cleaner and odor eliminating spray. it features heavy duty formulations as well as a fresh, clean scent. we're u.s. made and donate a percentage of our sales to veterans causes. we launched at target in the fall. we're in discussions with a number of national as well as regional retailers for fall and spring shipments. our first year sales are probably going to come in around $400,000. we're looking for a $500,000 investment for 15% equity in the company to be used for key staffing as well as inventory. >> nice job. congratulations on all your success. target being the first place. >> yes, that was a lucky -- >> i'm sure it's not all luck. >> i need two numbers. the first one from one to ten, what did you think of t