but it wasn't just milltown, fairview. well, it it that will it's a relatively well resourced community with the middle class population and the liberal values. they were doing something remarkably similar, including evaluations of their strategic goals district and district programs, reports of the state of the district and all sorts of new assessments. there were also planning to market their diversity. what was happening in fairview, in milltown represents a broader phenomenon that's happening in school districts across the country, inspiring these business inspired means of operating schools and viewing these efforts as i think, oddly new, more effective means of addressing racial diversity and inequality in their schools i call this broader phenomenon race evasive managerialism, race evasive, managerial m is a way of leading public institutions like public schools that takes its cue from business, specifically corporate and entrepreneurial business models. so you might think about previous iterations of schools being