in the features section, miuccia prada and her husband patrizio bertelli oversaw prada's rise as a globalouse. now struggling to turn the country around after three years of declining profits. carol: i spoke to stephanie baker in london, and she told us how the brand is making a comeback on instagram. stephanie: they had a perfect storm. in 2015, the slowdown in china hit, partly driven by a crackdown on corruption and lavish gift giving, which impacted a lot of luxury companies. that was the same time i think the luxury fashion industry really changed. instagram took over as the main trendsetter in terms of determining what fashion -- what is fashionable, taking over a role held by volk and elle for many years. it was at this point that product thought it should have, realizes now, it should have embraced all things digital. a coordinated social media campaign, as well as rolling out online shopping, e-commerce sites globally. i think both things really held them back. in the past year, they have gotten their act together, taking social media much more seriously, have started rolling out