mr. barakat, and make some foolish moves and even the president will imitate you.let's move on. i thought that was the best marketing of the year. we talked about this before. if he had jumped and i don't know if that would have been good for red bull, but you disagree in think either way was a wind. >> if he had jumped indicted would have blown a bigger than it did come as we talked about last time. all those kids who are drinking the product would have loved it is eyeballs' exploded, but they did something, created the event, greeted the news, created their own media, got almost 9 million live hughes from the point of planning, executing, pay for it, do it, it was number one. but from metrics it came in a number two. melissa: number three for you was cna in brazil. they put it facebook like in their stores. i hope we have a picture of this. when you go into the store and you're looking at the clothing it has on the hangar a digital read that shows you how many other people have liked whatever the piece of clothing is which i think is ridiculous because and i so d