mr. christopher bailey. this has been a continuing effort and we are certainly seeing the results of that today and not being creative in this. >> do you anticipate seeing more of the same? or, do you think he will get creative. -- creative? do you think we will see more of the same? or, do you think we will change the trajectory of the business? seeing thewe are same and the communication from the company is business as usual. we have a strategy that will continue to execute against an the only difference from what was announced before was the black and blue licensing agreement in japan that i way to was a pragmatic get the business there created. my view is that a lot of investors are keen to see christopher come to the market and announced his vision for the brand. you see what i mean? >> yeah. let's talk about whether he is worth it or not. i made the point. you get a ceo and a creative director. >> yeah. it will be busy. that is for sure. of -- dou -- in terms you think he is worth it? do you think he i