i also think that there's a role for groups like mr. kernsoup, the self-regulatory groups which continue having us innovate on best practices. i think the best thing that has happened in the last few years is that all of the major internet companies are competing to create better privacy technologies, and that is really phenomenal. there is also a role for government because to be very clear, there are bad actors. and so there is a role for oversight into the range of players on the ecosystem and the conduct that they engage in. and the thing that i think is most important and the reason it should apply to both online and offline the companies that you have here all face our users, are all invested in deepening the relationship with our users. there are companies that do not face the public that are behind it and that need more oversight because nobody knows what they do with their data. >> mr. kern, you want to comment. it's a kudo for the role that you play. >> i'd simply say i think we have an obligation to tell you about our successes and