it is the handiwork of miss must have muffet. you might remember zida pew. she likes to push the envelope with the pranks. a lot of people say how can the parents let this get out of control. she did admit this was her work. >> it is just a prank. >> this is somebody's place of business. >> remember who we're talking about. there is other products knocked over and displays knocked over and sure they didn'tick that stuff up. >> the store not she says she doesn't do the pranks to become famous. she does them all because each one has a message behind it. >> what is the message? >> the message she's making lots of money off the viral videos. >> gentlemen, you like the ladies with the full slips, right? >> real, yeah, yeah, yeah. >> if they're real, yes. if they're poked full of whatever, no. >> which is probably why these ladies invented this device to give you full lips. >> the vacuum cleaner. >> no, but it works like a vacuum. this device called the full lips, it is like a cup that you put over your lips and you suck the air out of it and then it puts pressure