it's murchison-hume. over the next hour, i'm gonna take you behind the scenes to share with you what i was actually thinking during filming... i did like the fact that she started her business out of a need to solve a problem. kathy: mmm. lemonis: ....share some secrets... pluses and minuses for the change? max: i mean, i see all minus. lemonis: all minus? max: yeah, because the name, obviously, it's insipid. kathy: seemed like there wasn't an openness to even discuss it. let's do a focus group. let's see how people respond to it. lemonis: ...and give you an honest assessment of my decisions. how much money do you think the business needs? max: about $1 million. what? why are you laughing? lemonis: my name is marcus lemonis, and this is an inside look at "the profit." kathy, what is the actual business name? kathy: our company name is kathy ireland worldwide... lemonis: worldwide. kathy: ....and our brand includes everything from fashion, apparel, home furnishings, lighting, and i have a book that just ca

i'm tom murchison. thank you for joining us. we begin in f france, where despite a continuing decline in the number of patients being care, theo intensive covid-19 crisis is far from over. 516 new deaths from the virus hahave been presented for the pt when he for hours. this brings the total death toll to nearly 22,000. while some lockdown measures could be eased by may 11 -- but only if it is deemed safe. today, french president emmanuel macron is holding talks with her presented is from the hospitality and tourismsm industries, by videoconference. the secretary of state for the economy says the government is planning to start disturbing face masks to the general public in early may. alison sargent tells us more about the possible logistics for that. alison: face masks for all of france before the end of thee lockdown. it is a straightforward promise, but the details are still being worked out. by the end of april, authorities say they wiwill have 25 million cloth masks a week. some will be made in france, others imported from

so tonight we're gonna give you an inside look at murchison-hume, the cleaning products company.ow i have a special guest that i brought on, kathy ireland is here, and she joined me on this interesting episode. we'll call it interesting. kathy: interesting. lemonis: kathy is the c.e.o. and founder of kathy ireland worldwide, which is a multidimensional holding company that has everything from fashion to furniture to socks to technology. did i miss anything? kathy: yes. amber: yeah, several things. lemonis: i probably missed several things. kathy: we actually were inspired after doing the show with you. we started a cleaning product line. lemonis: what? kathy: kathy ireland clean by naturezway.