when look at the archives of the southern christian leadership conference of the naacp mcdonald's is everywhere, right? so i think we often think about certain relationships of power. people would say was there an archive of all of the black franchise owners of the early class? i said no. but if i think critically of the places they donated money to bring the community groups and interacted with them, i could've written 1010 books about mcdonald's and black america. i think it's a cautionary tale about who we think are important makers of history. this is why i'm so excited about the possibility of a graduate student read this book thinking this is the worst book i ever read. i'm going to go back to the same archives and i'm going to write a better version of this. these things are possible but it is political. there have to be programs we study african-american history. there have to be faculty led by hsu to do that. this is not magic it's about changing who and what we think about in the places that train scholars to do that kind of work. >> it's always interesting how you are a jo

that really blew my mind was when i was looking at mcdonald's in the 60s, i found a number of instances in which groups like the student on violence and naacp were involved in protests against segregation at mcdonald's. why is that not within the frame of our history of segregation? woolworth, rexall, would see all this iconic images and they are very much codified which these were where it happened. the pine bluff, arkansas movement of 62 -- 63, people are beaten by the police trying to do a protest of a segregated mcdonald's. mcdonald's was part of the north carolina citizens and durham and memphis. all of these places people are acting against a mcdonald's. it is not within the frame. sometimes i wonder, because they'd grafted themselves onto the narrative of after king's death we did the socially responsible thing by recruiting black franchise owners they work themselves out of that history and kept on doing these things. they were very early supporter of the martin luther king jr. holiday. i think that rights them out of that. while there's a lot of criticism of mcdonald's practices through labor practices, today there's a lot of stuff

talking about archives that really blew my mind i was looking at mcdonald's in the 60s, i found a number of instances in which students like the naacp were involved in protest against segregation at mcdonald's, why is that not within the framework of our history segregation? we have seen all of those iconic images they are very much codified before there was segregation and then there wasn't an these are the places in which it happened. pine bluff arkansas movement is 62 -- 63, people are beaten by the police and trying to do a protest of a segregated mcdonald's. mcdonald's was part of the onorth carolina sit ins in durham and memphis, all of these places people are acting against mcdonald's. it is not within the frame. i wonder because they hadon crafted themselves onto the narrative of after king's death we did the socially responsible thing by recruiting black franchise owners. they worked out off this history and kept on doing these things. they were very early supporters i talk in the book about martin luther king jr. and i think that rights them out of that. and so will there's a lot of criticism of mcdonald's practices throug

when i look at archives of the christian leadership conference for theth naacp, mcdonald's is everywherethink we often think about relationships of power so people say was an archive of blank fraud black franchise voters of the early class? no but if i think about critically the places they donated money to, community groups interacted with them, i could have written ten books about mcdonald's and black america but i think it's a cautionary tale who we center and consider are important makers of history and why, i am excited about the possibility of a graduate student reading this book and think this is the worst book i've ever read, i'll go back to the same archives and i'm going to write a better version of it because these are possible but political. there has to be programs inre which you can study african-american history, there has tofr be people who advise yu to do that. it's not magic, it's about changing who and what we think about in the places that trained scholars to do that kind of work. >> it's always interesting to me how you, a journalist, i met you as a summer intern. >>

that really blew my mind was when i was looking at mcdonald's in the 60s, i found a number of instances in which groups like the student on violence and naacp were involved in protests against segregation at mcdonald's. why is that not within the frame of our history of segregation? woolworth, rexall, would see all this iconic images and they are very much codified which these were where it happened. the pine bluff, arkansas movement of 62 -- 63, people are beaten by the police trying to do a protest of a segregated mcdonald's. mcdonald's was part of the north carolina citizens and durham and memphis. all of these places people are acting against a mcdonald's. it is not within the frame. sometimes i wonder, because they'd grafted themselves onto the narrative of after king's death we did the socially responsible thing by recruiting black franchise owners they work themselves out of that history and kept on doing these things. they were very early supporter of the martin luther king jr. holiday. i think that rights them out of that. while there's a lot of criticism of mcdonald's practices through labor practices, today there's a lot of stuff