cnn editorial producer nadia bilchik here. >> it's the biggest sporting event in the world.me of the world cup in south africa in 2010 there were 909 million viewers watching the final. this is the sport that brought us pele and david beckham and now ronaldo, and you think about it, kids around the world can play soccer. all they need is a ball and sometimes not even a ball, sometimes they literally take string and form it into a ball and kick that around. it's very much a universal sport. >> um-hum, but there's a big controversy as i understand. >> brazil, people are saying we need hospitals, we need transport. we need schools. we don't need 11.3 billion dollars spent on world cup infrastructure, and there's this great picture, a graffiti art that really went viral that exemplifies, here is a little boy and he's crying and he's hungry, and what has he got on his plate? he's got a football, and what are they saying? the world cup isn't feeding us. so big controversy in brazil, but i will tell you, i spoke to many brazilians this week, there is also great excitement. >> they'