the move effectively puts the final nail in the coffin of a product that was launched in 2011 to challenge facebook incne of google's biggest failures. loser: the cost of raising a child is at an all-time high, and it's partly because parents feel pressure to buy kids what their friends have . . . more than 90% of parents were surprised by how much more money they spent after becoming a parent. raising kids in america today will cost parents an average of $230,000,. these costs begin with childcare and only increase as children age - and it doesn't include the six- figure cost of a college education. nearly 70% of surveyed parents said they feel pressure to buy their children things their peers have. winner: papa john's soars on report wendy's stakeholder trian interested in buying pizza chain . . .trian fund management lp is evaluating a takeover bid for papa john's international. trian is one of several parties to express interest since papa john's put itself up for sale amid an acrimonious fight with its founder, john schnatter, who remains on the board and owns nearly 30% of the company's shares. p