started researching this because of my own personal relationships to the culture, i used to follow naomi davis, don't know if anybody remembers her. she had a blog called love plaza. she lived in the upper west side of new york. all of her photos were bright, vibrant colors, she really performed a fun type of motherhood, joyful type of motherhood that i at the time was failing to find within myself. and i do think many of us glom onto mom influencers who are succeeding in ways we perceive ourselves to be failing. that is a symptom of the cultural pressures we put on mothers specifically. as long as there is any notion of an ideal way to be as a mother, mom influencers and the mom influencer industry and marketing towards mothers in general will prosper. >> there is this weird thing that is about masochism, moms searching out content that will make them feel bad about themselves, what is that about? >> you could call it maca suckers him. it comes from a sense of hope, i know for myself i was consuming that kind of looking for a way to embody motherhood that made me feel better, like maybe if i

i followed somebody named naomi davis. i don't know if anybody remembers her. she had one, she looked in the upper west side of new york. all of her photos were bright and vibrant colors and she performed a fun and joyful type of motherhood that i at the time was failing to find within myself. i do think many of us perceive those to be succeeding in ways that we perceive ourselves to be failing. and again i think that is a symptom of the cultural pressures we put on mothers specifically. as long as there is any notion of an ideal way to be as a mother i think the industry and marketing towards mothers in general will prosper. >> yes, there's this weird thing that is about sort of like masochism like moms searching out content that would make them feel bad about themselves. like what's that about? >> you could call it masochism. i think also it comes from a sense of hope. i know for myself i was consuming that kind of looking for a way to end body motherhood that made me feel better. like maybe if i buy the products she recommends for flying with toddlers i woul

i used to follow somebody named naomi davis, i don't know if anybody remembers her, she had a blog on upper west side of new york, the posts were bright, vibrant colors and she performed a fun type of motherhood, a joyful type of motherhood that i at that time was failing to find within myself. and i do think many of us glom onto momfluencers who we perceive to be succeeding in ways that we perceive ours selves to be failing and again, i think that's a symptom of the cultural pressures we put on mothers specifically. yeah, as long as there is any notion of an ideal way to be as a mother, i think momfluencers and the nom momfluencer-- >> there's moms searching out content that makes them feel bad about themselves? what's that about? >> you could call it masochism. i think also, it comes from a sense of hope, like you know, i know for myself, i was consuming that kind of looking for a way to embody motherhood that made me feel better. like, you know, maybe if i buy the products she recommends for flying with toddlers, i will be checking some sort of good mom box, and i'll be able to sle

i used to follow somebody named naomi davis. i don't know if anybody remembers her. so had a blog called love taza. she lived in the upper west side of new york. all of photos were bright, vibrant colors, and she really performed a fun type of motherhood, a joyful type of motherhood that i at the time was failing to find within. and do think many of us glom on to mom for answers who we perceive to be succeeding in ways that we perceive ourselves to be failing. and again, i think that's a symptom of the cultural pressures we put on mothers. yeah. as long as there's any notion of an ideal way to be as a mother, think my influencers in the mom cleanser industry and just marketing towards mothers in general will. yeah. there's this weird thing that is about sort of like masochism. like moms searching out content that will make them feel bad about themselves. yeah like, what's that about? yeah. i mean, you could call it masochism. i think also, though, it comes from a sense of hope. like you know, i know for myself, i was consuming that kind of looking a way to embody mot