button in the project of distortion were silent from the director of the tv channel belarus 3 natalia marinovaame the guest was in the studio and spoke about the on-air content of the channel, about how creative technical teams create authentic flat broadcast grids. with what program guide they started 10 years ago and how the model was modernized on-air content today, how they survived the turbulence of 2020. what was the role of stock materials in the cultural filling of the channel and how concerts from symphonic music were revived in tv format natalya maryinova even declassified the formula. how to increase the share of viewing through broadcasting on the move and national content, given that the belarus 3 tv channel, its main task is to show everything is getting richer, tires and cultures and the slogan, in principle, the tv channel has collected that, of course, we cannot stand aside. that certain ideological processes, culture, has always been of great importance in the formation of public consciousness, and we are doing everything to show the originality of the belarusian people, to s

marinova good afternoon. good afternoon. hello natalial and cultural channel is celebrating its 10th anniversary. well, quite a kid of 10 years old will turn out to be what you always had. it feels like there was no time in our television. never had a channel. culture, of course, there is such a feeling, because for television for a television project. ion channel 10 years is a small date. we decided to mark it in any case in order, on the one hand, to sum up small results, and on the other parties, probably, to build more ambitious plans for the future. that's why it's nice that the belarus 3 tv channel has been on the air for 10 years, and a lot has been done about the feeling that it has always been. uh, if you remember, when the tv channel belarus 3 opened a lot of projects that aired on other tv channels. they were automatically transferred to the third channel, respectively, er, for the majority of viewers. well, for them, these are the categories of viewers, this channel, its content turned out to be familiar to uh-huh , but over t

on the bell tele2 website of the company and our guest is the director of channel belarus 3 natalia marinovaof doing tv channel belarus 3 is popular among young people. here you are talking to your audience is basically 55 plus. what about the next generation. and you know, it is such an ambitious task to make the tv channel popular. well, among the youth - this is a question of making, in principle, television popular among young people, but the tendency for attention to television is growing. it has appeared and it is very pleasant. that is, if three years ago we talked about the fact that we create content. and how is it delivered through television, or through other platforms are unimportant, but now, of course, vera k is on television. it has grown due to a certain situation. well, what can not but rejoice. here, we have projects with which we are trying to attract young people, and, in principle, to create children for young people. we rejoice on belarus 3 tv channel, these are the constant projects of kindness ranok and kalykhanka, we follow the concert performances of musical groups,