natalie morris is a technology journalist. natalie, ipod, ipad, iphone, all the brain children of steve jobs. but he also made the mouse a household object, created a virtual music store that sold 16 billion songs so far, that swiping screen, gave us that as well. what happens to apple innovation now? >> well, you know, i work with apple employees a lot and i always get the sense that steve jobs has been successful in imparting his culture and his ideas into the people that he's chosen to work for him. i was at the apple event on tuesday and i really did feel the presence of steve jobs. even though we all knew he was too ill to attend himself. i felt to myself, i felt a lot of em path because i knew how much it meant to him to be there and the fact he couldn't, must have broken his heart. and the fact that he passed the next day, i think was very poignant. i feel like there's a lot of steve jobs emanating around the bay area and there's a lot of his leg say that will continue. he was so met tick house in imparting his message.