*s disinformation and social media correspondent, marianna spring, has created profiles for 2h fictional voters based on data and analysis by the national centre for social researchuch as x and tiktok. they represent a range of voters in key constituencies across the uk and the aim is to provide an insight into what content is promoted online to different groups of people. shejoins us now to explain more. welcome back to newswatch. how do these undercover voter profiles work? like you say, these are 2a fictional characters and i designed them based on extensive data and analysis that the national centre for social research had done. so what they did was provide a typology of different types of british voters and also identified eight key battleground constituencies where those voters could exist. so there are three characters living virtually in eight of the different constituencies. once i had created a character, so looked at the kinds of things they might be interested in following, liking, viewing on social media, i was then able to set up their social media profiles across the five main sites — so x, tiktok, facebook, instagram and youtube. and the goal of t

online profiles belonging to 24 fictional people i created based on analysis from the national centre for social researchvin, a right—leaning voter in his 60s, 72—year—old eluned a left—leaning welsh nationalist, and lily 18, whose not into politics. lots of comments on political posts recommended to gavin repeatedly say "vote reform uk". while eluned's feed — full of left—leaning content — has been pushed posts from people suggesting the comments that say "vote reform uk" are fake bots. i haven't seen comments repeated in the same way about other parties. so are they bots or real people? i identified dozens of profiles that could look fake — for example with an anonymous username and picture, no followers or real friends, all reposting the same phrases. one was called gen z bloomer. i was able to message the account user but there were holes in their story — they said they were based in the "ainslee england area" and gave me a british mobile number but didn't answer any of my calls. they said they're a genuine account working with reform uk but a spokesperson for the party said this profile was not conn

the analysis for the national centre for social research also suggests a record numbers of voters "almostwant to hear from the politicians ahead of the general election? let me know. the voters of hull tend not to get excited about elections. the city had the lowest turnout at the last one of anywhere in the country, and it doesn't take long to find out why. the hopelessness is just, what's the point? it doesn't matter who i vote for, it's all going to be the same. will you be voting? me? it's a waste of time. waste of time, voting. i have no faith in any of it. none. tony martin, hull born and bred, contacted the bbc�*s your voice your vote because he feels so angry that politicians are taking people for fools. i am absolutely fed up to the back teeth of not hearing the truth. politicians in every party seem to treat us like idiots. you obviously feel really strongly about this. i do. i've never known the decline that we've experienced, notjust this year, but probably for the last ten or 20 years. it's notjust yorkshire skepticism. a new report from the national centre for social researc

online profiles belonging to 2a fictional people i created based on analysis from the national centre for social researchthe characters in bridgend. meet gavin, a right—leaning voter in his 60s, 72—year—old eluned a left—leaning welsh nationalist, and lily 18, whose not into politics. lots of comments on political posts recommended to gavin repeatedly say "vote reform uk". while eluned's feed — full of left—leaning content — has been pushed posts from people suggesting the comments that say "vote reform uk" are fake bots. i haven't seen comments repeated in the same way about other parties. so are they bots or real people? i identified dozens of profiles that could look fake — for example with an anonymous username and picture, no followers or real friends, all reposting the same phrases. one was called gen z bloomer. i was able to message the account user but there were holes in their story — they said they were based in the "ainslee england area" and gave me a british mobile number but didn't answer any of my calls. they said they're a genuine account working with reform uk but a spokesperson for the p

online profiles belonging to 2a characters that i created based on analysis of the national centre for social researchiphones — so let me tell you a little bit about them. they are located in key battleground constituencies around the uk and are set to private with no friends. they give me an insight into what different people are targeted with, and recommended. what have they been seeing? well, the political party social media ads are in full swing. they are the election's new billboards. according to data, since the start of the election campaign up untiljune14, labour has spent more than £1.5 million on ads on meta's platforms instagram and facebook — the conservatives have spent £8a4,000. let's take a look at the other parties. the liberal democrats spent £69,000 and the green party spent 65,000. reform uk have spent £11,900. the snp have spent £6,800 and plaid cymru spending £3500 was a lot of these ads have appeared on my undercover voters phones as they have seen ones where labour introduced candidates and others by conservatives to encourage voters not to hand starmer a big majority. what is d

a new report from the national centre for social research finds that across the country, trust and confidencen higher. changing the electoral system under which we'll all be... the report's author, the doyen of election analysis, professor sirjohn curtis, told me he's detected a sense of desperation among the electorate. these figures mean that we are now less trusting, less confident in our system of government than we have been at any point during the last 40 or 50 years. the report suggests voters think the way we're governed is broken. eight in ten say the system needs improving quite a lot or a great deal, with more than half wanting the voting system changed to one which is fairer to smaller parties. it's not boiling hot. it's not freezing cold. so what is the answer? many of the parties promised to give more power to the people. this part of yorkshire is due to have its own regional authority and most manifestos propose to devolve more control to such bodies. but hull is at the forefront of a grassroots movement to counter political apathy by creating people's assemblies. people need t

a new report from the national centre for social research finds that across the country, trust and confidence 45% of voters would almost never trust the government to put the country before their party — the highest proportion ever. 58% would almost never trust politicians to tell the truth when in a tight corner — a figure that's never been higher. changing the electoral system under which we'll all be... the report's author, the doyen of election analysis, professor sirjohn curtis, told me he's detected a sense of desperation among the electorate. these figures mean that we are now less trusting, less confident in our system of government than we have been at any point during the last 40 or 50 years. the report suggests voters think the way we're governed is broken. eight in ten say the system needs improving quite a lot or a great deal, with more than half wanting the voting system changed to one which is fairer to smaller parties. it's not boiling hot. it's not freezing cold. so what is the answer? many of the parties promised to give more power to the people. this part of yorkshire is du

the undercover voters are fictional people i created based on analysis by the national centre for social researchonal service pledge. they are described as parity, but some people in the comments are confused about whether they are real. then there are messages like these, saying vote reform uk, shared in the comments of some videos, with some users suggesting they were bots, fake automated accounts. i contacted some of them, who were real, based in the uk, with no instruction from reform uk, with no instruction from reform uk, but other anonymous profiles didn't respond. so what have tiktok said? a spokesperson said they have launched a uk election centre with a fact checking experts on top of the resource they already have. they are adopting an industry—leading ai technology and have removed 97% of election misinformation videos before they have had any views. you can discover more about the undercover voters on newscast on bbc sounds and the bbc website. within the past hour, work has started on the £6 million rob burrow centre for motor neurone disease in leeds, a day after the death of the r

these are online profiles belonging to 2a characters i created on analysis from the national centre for social researchy have got more than half a million lights on their tiktok. these accounts were being used before the election. labour 's has the most likes. the lib dems have 560,000. the snp has 175,000. that isjust the main party 's accounts and these are more important than lights on tiktok and it is important to note how many different people have watched the clips and from where. alongside genuine content expressing political opinions they have also been ai fakes, misinformation, and hateful comments recommended to younger voters and it is something i've been investigating. i have also looked at groups of users working together to amplify posts, including one network that i found that smeared politicians with deep fake and misleading comments. and lots of repeated political comments, too, sparking accusations of fake accounts. lots of posts are coming from genuine people was others are breaking the rules of social media sites and have been removed following my investigations. all of this content

fictional characters and i designed them based on extensive data and analysis that the national centre for social researchy don't have any real friends, they don't have any real friends, they don't post content, all they do is passively consume posts online so that it means watching, viewing, liking, following very popular content so they are not affecting other people's feeds. and it is important because essentially it is one of the only ways we can really see up close the subjective online world that different individuals will be exposed to. you world that different individuals will be exposed to.— world that different individuals will be exposed to. you have 24 telephones- _ will be exposed to. you have 24 telephones. 24 _ will be exposed to. you have 24 telephones. 24 old _ will be exposed to. you have 24 telephones. 24 old iphones - will be exposed to. you have 24 i telephones. 24 old iphones which have been set _ telephones. 24 old iphones which have been set up _ telephones. 24 old iphones which have been set up so _ telephones. 24 old iphones which have been set up so i _ telephones. 24 old iphone

i created them based on analysis from the national centre for social research so they have private online political content posted by these young people is getting as much traction as the political parties posts and more than some of their ads. reaching some users who aren't usually engaged with the mainstream political commentary. while this can encourage young people to voice their opinions and lots of their updates are informed and are reliable, with great virility comes responsibility and some other unofficial accounts have shared misleading claims. like this post that full so suggest keir starmer were onion t—shirt to watch england play football in the euros. or untrue conspiracy theories about nigel farage. some of these accidental influences told me they're putting a lot of effort into researching their own post and ensuring they are accurate. we will also say they have any out what to share because they are unsure what to trust on their own feeds. they say opinions can sound like facts and several tell me they have seen a lot of ai generated content about the election predominantl

social media posts? are they real people or fake accounts? i've seen this on my undercover voters feeds, the undercover voters are 24 fictional people i created based on analysis from the national centre for researchnstituencies and this week i've been looking at the social media feeds of the characters in bridgend. let me tell you a little about them. so, we have got our first, gavin, a right—leaning voter in his 60s, we have 72—year—old left—leaning welsh nationalist and lily who is 18 and much more into taylor swift a she is into politics. what has been interesting to see is how comments on political posts recommended to gavin have repeated this phrase vote reform where on eluned' feed therapy lots of allegations saying those comments saying vote reform are bots, or not authentic accounts. i have not seen, is repeated like this about other party so i identified dozens of accounts that could look fake or inauthentic, for example, with an anonymous user name, without a picture, no followers or real friends, reposting the same phrases or pushing divisive content. 0ne friends, reposting the same phrases or pushing divisive content. one was called gen z bloomer and this was their account and some so