. >> august 11th, 2010, newburgh, new york.er eight months of prep work, launch day finally arrives. >> when we were assembling the balloon, they were so excited. >> we bought like some lollipops so me and miles were really hyped up. >> the kids give this really great countdown. >> ten, nine, eight, seven, six, five, four, three, two, one, blast-off! >> we cut off the balloon. >> it started rocking wildly like crazy. it was pretty fast. after about two minutes, it disappeared into the clouds. >> they tracked the craft's coordinates. but that's no guarantee they will be able to retrieve it. >> the batteries in the phone could freeze. it could just not give out signal and it will never find it. if it falls into anything that would block the transmission, it falls into very dense trees too deeply, it could lose reception. if it falls into water, it would be bad. a lot of things can go wrong. >> until they recover the craft, it will be a mystery as to what the camera captures. fortunately, it lands only 30 miles north of the launch