andhere are other players as you say that are more nichy. how are theyge disadvan or is google just the bran name here, and better? >> it's a gonat ques right, because this is the argument that many of google's defenders as well as the company itselfke which is there are alternatives, one you didn't mention is duck, duck, go,hich is a website that promises not the look at any of your information as you use to it search. the thing i would ask anyone watching this is when is the st time you went to bing or duck duck go in order to conduct a search? we basically don't. this is a characteristic of the internet economy. there is a winner take all effect where google has become dominant because it is a great then that raises the question, does that mean, because it is a great search engine that it should live by especially rules, rules that don't apply to anyone else but they give everyone a fair chance when they go on line. >> it is a wonderful and very complete article. if you get chance to read it over the weekend i certainly recommend it. char