twitter as "a clown car that fell into a gold mine," according to the book "hatching twitter" by nick biltonwhich i am sure you have read. what was it like for you getting into that car? [laughter] dick: just because mark zuckerberg described it that way doesn't mean that is what it is. emily: how would you describe it? if not in that way? dick: i would describe it as this remarkable, simple idea that became the broadcast platform for the world. i think the great insight that we had was instead of having these ads or stuff that is off to the side of what everyone is doing, let's make the monetization engine and the business engine part of what everyone is already doing. that turned out to be something that, frankly lots of other companies, including facebook, have taken from us and used to great success. you like the way i spun that around? maybe they are the copier. [laughter] emily: the drama of twitter's early days is well documented. we do not want to go into that. i do want to ask you one question. dick: the clown car. emily: ev williams stepped out in 2010. you became ceo. as nick desc