i played this character mars black who wore nikes and even when he made love to nola, he didn't take jordans, he nikes, advertising agey ds of kennedy, they saw the film and went to michael jordaand said we should do this. and, of course, mike didn't know who i was. head not seen the film yet and he could easily have squashed that and just gone with some, whoever the hottest white director was out at the time, but he gave me a shot and so at that point, you know, we did, like, eit years. that really blew - nike ble up people don't give philip knight credit for that because with the exceptn of aunt jemima and uncle ben's -- uncle ben's rice, white america has never really put a black person as a face of their compan and phip knit did that with nike. itnswers one of the questions that i had, a that is whether or not that was a calculated decision to brand rvin -- >> no, it was not. the only reaso i was in "she's gotta have it" because we couldn'tffordo pay anybody else. i don't even like acng. a l of this is on us, you know. we -- you vote with your cketbook, your wallet. you vote with