options action" is sponsored by think or swim by td ameritrade ♪ ♪ ♪ ♪ ♪ ♪ ♪ >>> welcome back to objectio"opsre retail sector is facing unprecedented pressure as the coronavirus continues to spread and it could trigger a wave of bankruptcies courtney >> there were a number of retailers sort of on the brink well before coronavirus. names you've been talking about like neiman marcus or jc penny, but there are others that maybe were healthier but could be pushing possible to a bankruptcy now. most of the sales are still generated in physical stores, and the business models just weren't built to sustain closures for this amount of time expenses and fixed costs remain even if the cash flow is zero or near zero. many have e-commerce operations that are still running, some, including dick's sporting goods and american eagle said online sales took off when stores were closed but three quarters of dick's sales are still in stores, about 70% for american eagle so it doesn't quite make up for the store's loss and every retailer is doing what they can to shore up liquidity and calculate how long they can