he's the founder and c.e.o. of great healthworks, the makers of omega xl.we first met, i was not interested much in omega xl. you said to me, "just try it." i take two every morning, two every night. i know, when i take this, it works. do we know how it works? >> yes. it's a one-of-a-kind oil extract with 30 years of science and research. >> how did you discover it? >> my passion is health and fitness and wellness. i've been in the health and fitness business for a long time, but, in 2002, i discovered this oil extract, created omega xl, and we're here today with you. >> i used to get joint pain every morning. i'd get up and i'd, "oy." nothing. no pain at all. i get up and i'm ready to go. why is this happening to me? >> this little teeny softgel has the meat of 10 to 12 green-lipped mussel from the waters of new zealand. many say it's the cleanest waters in the world. they grow on vines about 35 feet long. takes 18 months to get to the perfect size -- about 4 inches. we then harvest them. we take them to our own facility. the mussel is then opened. the mea