they compete in that environment where those companies have deep pockets to be able to build out the omninnel strategy? >> thank you for the question. the big ones before 10 years ago, they had the advantage of the power. today, the software, it is easy and clear putting the big industry in danger. the big industries are endangered that don't have the speed to market. that's where we sit. a one or two month project from big enterprises, this is what they want. i am very honored to serve many of them in 32 countries. all of them fighting to survival. this is a big change in the way they think. caroline: what are the risks to this global picture you paint? we know in many ways china in particular, some of the packaging and ways in which they could shift -- ship to the u.s.. is that under threat in any way? what are the weird ways in which you are seeing the globalization that so helped e-commerce being upended at this moment? >> it is a threat, but the united states will seek projects -- products coming from asia. but you can see the united states exportation as well. i wouldn't consider th

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. >> based on the weather patterns and the different colors i'm seeing it seems omni knew. >> reporter: we track the ominous weather pattern on this app. the red dots show lightning strikes moving towards the bay area. >> yeah. i mean we live -- we back up to an open space. that's a huge concern. >> reporter: that's why contra costa fire protection is bringing in extra fire fighting resources just in case lightning strikes spark wildfires. >> that is going to include one task force of five engines, 15 firefighters and the task force leader, a chief officer, we're also standing up an additional two water tenders and staffing those, the apparatus that gets water to fires where there are no hydrants. >> reporter: the concern is big in the bay area where the hills are dry. overgrown vegetation is ready to burn. >> it's forecast to last through the morning hours. >> reporter: steve hill says they have two bulldozers at the ready. authorities say they don't want a repeat of what happened last year. >> there was a fire. the lightning complex fire which your viewers may recall from a year ago

we announced we got on the night -- omni light, this is a technology that relies on bitcoin to support u.s. btm luncheon on bitcoin. it also supports and ftes. one of the biggest upgrades coming later this year called 10 web which adds spend ability to litecoin. we hope this upgrade will be affected by the network and we will see it later next year and earlier next year. emily: thank you so much. i should add that break and many newsgroups fell for that release. we retracted it as soon as we realized it was fake and when we realize what had happened. in other headline news, epic games is appealing last week's ruling in their antitrust lawsuit against apple. while the district court judge said apple should allow all apps to steer them to external payment methods, she felt -- felt short of condom a monopoly -- felt -- fell short of calling them a monopoly. epic wanted to stop what they called legal restraints on competition we will talk about what comes next post appeal later this hour. sticking with apple, we have more from the iphone maker this week. tuesday, they will unveil a host of

a lot of people want in on the channel business, a combination -- want an omni-channel business, with accommodation of brick and mortar. it is trading at a discount because it is a mall, so that is another strong play going forward. jonathan: banks are bouncing back as well. where do you like the financials right now, within the banks themselves? goldman very different to bank of america. what do you like? what kind of business model do you want exposure to? saira: what we like about banks are the yields. what we don't like is there valuation. we don't think they look particularly cheap. we like companies more like morgan stanley, which has more consistent, stable business in wealth management, and we like our big cap banks which have more of a strong southeast original footprint. they have a strong business model, rolling out new products. a lot of cash on the balance sheet so they can really leverage the yield going forward. lisa: how much does oil at $80 a barrel going up potentially to $100 a barrel challenge the view of airlines, of certain cyclical stocks that may not be able to

i don't think people realize you are the engine behind the omni channel even after all this time >> that'sr areas that we have instant credibility is when you think of enterprise software company, there are a number of them, there is not another company that has the b to c business or b to b business like adobe we are using our own products to engage with billions of customers, and we can give them the road map as well as the play book the fact that we talk about them how review this in adobe.com and everything we have done in creative cloud and document cloud, people appreciate it that we are helping them with not just the technology but the proc processes. we'll continue to do that and how we reach forward in terms of helping kpcustomers to their own transformation >> look, it's terrific to have insights insights matter. a lot of companies tell me, listen, we have insights what matters more are the actions and i think, there are a lot of companies that have actions and insights shantanu but nobody has both but except you. >> it's about how you activate that data. everybody talks about wh

a state department flight omni air stopped in italy. and then flew to chicago where it let off 58 afghan youths. the sources frustrated state didn't let more people onto those flights. germany is confident the flights will restart soon. >> oren liebermann at the pentagon, thanks for the update. >>> president biden admits his spending plans are facing a stale mate but he's confident they'll get through congress. can that stand up to a reality check from capitol hill? stay with us. is someone trying to steal your butterfinger? call the bfi. ♪ no one lays a finger on your butterfinger. can you be free of hair breakage worries? we invited mahault to see for herself that new dove breakage remedy gives damaged hair the strength it needs. even with repeated combing hair treated with dove shows 97% less breakage. strong hair with new dove breakage remedy. ♪ i'm a reporter for the new york times. if you just hold it like this. yeah. ♪ i love finding out things that other people don't want me to know. mm-hmm. [beep] i just wanted to say... ♪ find

. >> there are other things you discovered during this pandemic period one is one of the finest omniatives i've seen. two, wellness turns out to coordinate well with beauty. that's a secular trend. >> bsolutely beauty has been a strong dynamic healthy category for a long time it's one of the reasons i'm so excited about this which is business we're in a great category. it's long been emotionally connected to our guests. we believe absolutely everybody is beautiful we think our guests don't come here to get beautiful, they come here because they already are. what we saw through the pandemic is a greater connection of beauty to self-care and wellness and for us that's really exciting we see about 2/3 of our guests see this connection, see the importance in how they show up to the world around them and how they feel about themselves and that's really exciting for what we try to do every day it's exciting for our store teams who deliver that human experience and we think it's a real positive sign for the category for the long term we don't think that's going to change. >> i know it's ear

but it's not just virtual simulation the ceo explains it, "the omni december verse is an overlay of the's going to fuse all the different worlds together long term." can you see the uses from industrial design to entertainment. i know it sounds unreal. but it he is right, the metaverse is the future, it means we need a lot more semiconductors from nvidia to process all the 3-d graphics whether virtual ural reality or whatever they want to call it which is another reason why i think nvidia is still a buy. even though it had quite a run next up, even facebook's got in the metaverse bandwagon. mark zuckerberg said, "in the coming years i expect people will transition from seeing us primarily as a social media company to seeing us as a metaverse company. facebook has a sideline of virtual reality. they make the head sets. the if they can combine that, it could be big it may take a long time. lately facebook is hammered by headlines. we we know that management mostly knew about the problems a long time ago just today they had to halt the instagram for kids project you can see how that may no

in 16 states we have an opportunity that very few retailers have in growing stores and growing our omniess, and in growing our basic business and so we're making investments there. we've got the capital. we're a profitable company, and we're generating a good amount of cash. we felt it was time because we feel our stock is undervalued to take advantage of a buyback. but at the same time, we're making sure that we have more than enough capital to invest in all the opportunities we have for growth >> your company is absolutely in the sweet spot i hope everyone thinks twice about which jerseys they want to order this year. ken, great to have you thank you. >> great to be on. thanks for having me >> ken hicks, the chairman of academy sports >>> you may think of macy's as a stalwart department store but one sees big innovation ahead. >>> and u.p.s. seems to be taking a page from speed dating in this year's push for asalseon workers. we have those details next on "the exchange. ♪ ♪ and one we explore one that's been paved and one that's forever wild but freedom means you don't have to choose

your physical world of retail, et cetera, and then there was e-commerce then we started talking about omni channel now more and more we're talking about other technologies that are crossing the boundaries between the digital and the physical, whether you're talking about, you know, inventory tracking, logistics, on the back end, up to the store experience and getting those items in the door amazon's got ring right now for doorbells. you can open the door and let the delivery person put it inside your house. all of these are opportunities for monetization, all of these are potential concerns when it comes to privacy and data in areas for innovation, guys so we look forward to seeing what apple offers along these lines tomorrow and from hearing from andy jassy as well. >>> coming up, private is going public the newest spac on the street, that is selling pre-ipo securities is next along with a whole lot more on apple's epic challenges "techcheck" just getting started. it's another day. and anything could happen. it could be the day you welcome 1,200 guests and all their devices. or it could b

washington at the omni hotel? very special place in new hampshire and to will personally.et to vote today on the pfizer booster shots after the fda authorized a third shot for millions of americans at the highest risk. let's go back to whit johnson who is tracking it all. good morning, whit. >> reporter: george, good morning to you. the fda is now giving the green light to the pfizer booster shots bringing the u.s. a significant step closer to authorizing that third dose for millions of americans, but the eligible group will be limited at first. we're talking about people who are 65 years and older, those at high risk of severe illness, health care workers and other frontline employees like teachers, day care staff, grocery workers and people in homeless shelters and prisons. 2 million americans with compromised immune systems have already received a pfizer or moderna booster shot with limited side effects. 95% of all adverse events reported from boosters were not serious. but the cdc will have to officially sign off on this. today its advisory panel will meet for a second

. >> the beginning phases of the show room roll out, this is an omni channel shopping experience, jewelries1-on-1 interaction knowing there is a show room nearby, helps unlock that conversion it is reassuring to the customer so we think the bottle with strong showrooms is the winning model for the category. stuart: fascinated by the industry and i want to know the proportion of lab grown diamond you sell compared to what i call real diamonds. >> we have been offering lab for a number of years since 2012, one of the first to offer it, we think it is an innovative new category that opens a new market for consumers and our job is to provide different options for our customers side-by-side and provide the education but some customers really like the romance of natural diamonds, others like to know it is mining free and because we are that company, it is natural. stuart: is it 20% lab grown, 80% natural? >> we don't get to that level of granularity and provide the options. stuart: what is the price difference? one ^ flawless natural diamond costs how much versus one ^ lab grown diamond. >> typic

>> i think we all know omni channel, digital is on fire.ld love to get back into something like a target. it's just had such enormous run but they are doing all the right things in terms of their products, in terms of private label, in terms of diversifying with their offering to the customer there's plenty of ideas out there. to me walmart is too expensive target is expensive but doing the right things i like the tj story very much. again i like he some of these other re-openings because i think they offer some real value. vale resorts a fabulous story and been stuck in the mud. there are plenty of names out there on the consumer side and i feel good about the consumer >> vale, outside side. we got to get there. easier to get to than aspen. >> this is true. >> how about big tech? >> i like big tech but it's not exactly undiscovered right? i think who doesn't own kind of like faang so there was this company yesterday, it will be up 20% today. that's the name i like heading in to the quarter down 13% on the year nobody knows what this compan