so, i think if you become the company that overdelivers, you do overnight shipping when they thoughtre going to get it in three to five days. i bought a bunch of shoes and they threw in a bunch of socks. it was over and above and here i am talking about it on tv. >> it doesn't have to be anything huge. a small gesture goes a long way. the commitment engine, making work worth it. great to see you, hope to see you soon. >> thanks. >> to learn more about today's show click on our website, openforum.com/yourbusiness. you'll find all of today's segments plus web exclusive to help your business grow. follow us on twitter @msnbcyour biz. next week, we head to the digital world expo in las vegas to get tips from the leading experts on how to grow your business using technology. from search engine to analytics, we have the scoop on everything you as a small business owner should have on your radar. until then, i'm j.j. ramberg. remember, we make "your business" our business. we make a simple thing. a thing that helps you buy other things. but plenty of companies do that.

so i think that if you become the company that overdelivers, you do overnight shipping when they thought going to get it in 3-5 days or you give them a whole bunch. i bought a pair of shoes and they through in a couple pair of sox. it was over and above. >> it doesn't have to be huge. all right, john, so great to see you. hope to see you soon. >> thanks. >>> to learn more about today's show, just click on our website. it is openforum.com/your business. you will find all of today's segments, plus web exclusive content with more information to help your business grow. and, you can follow us on twitter. it is @msnbcyour deabusiness. >>> next week, we head to the digital world expo in las vegas to get some tips of how to grow your business using technology. we have the scoop on everything you as a small business owner should have on your radar. until then, i am j.j. ramberg. remember, we make your business our business. we make a simple thing. a thing that helps you buy other things. but plenty of companies do that. so we make something else. we help make life a little easier, more convenien

they like to sort of under promise and overdeliver. touched on a few things. mining is not great. trucks not great. >> china. >> china. >> it's a nice big package here. >>> moving on to netflix taken heat as the business model, falling stock price and management decisions have come under scrutiny today getting battered by a downgrade at bank of america. what he calls the chanos rule. >> the chanos rule is this. when a company sells 25 to 30 million units the growth is either about to slow or stop all together. i first ran into this with jim chanos on the george foreman grill and then with leap frog with the leap pad. he used it on a company called coleco and the cabbage patch kids craze. 23 million streaming subs for a total of 30 million if you add in dvd. hbo, another company targeted using this peaked at 30 million subs. the question going forward, will the same happen at netflix? >> when you measure penetration for a company like netflix and for streaming, what is the pool and how do you get that percentage? >> everybody who has the capability and high speed internet and inter

you want to underpromise and overdeliver especially for the first of the three presidential debates.t is considered by most pundits to be the most important because it sets the tone. and for once, both the president and the republican nominee agree on something. they are both trying to lower expectations. the stage is being set at the university of denver. the forecasts of the presidential candidates tomorrow evening will be on domestic policies with a heavy emphasis on the economy. both sides are already spinning. >> while president obama's people are saying, hey, i have had no chance to prepare anything, mitt romney's people are saying, hey, president obama is the best debater ever and i have never been in a presidential debate. >> reporter: both the president and republican nominee are off the campaign trail today preparing for the debate. mitt romney was spotted tacking a break at a denver chipotle with his debate partner senator rob portman. this picture has been a hit on political blogs as part of a caption contest. as for the president, he is near las vegas today for his rehea

don't overpromise and underdeliver, underpromise and overdeliver. >> was in january of 2009 that theyput out the report of the 8% report which was stupid. there's a lot about it in the book and a half sinking feeling as they were writing it and they put in the caveat is that unemployment could go to 11% or 12% but no one reads the footnotes. what i would say in their defense is they needed to put a jobs number on this to get through congress, members of congress spent $700 billion on a bank bailout and we are sending $800 billion that could go to their constituents without saying it will create three million jobs and the punch line is it did. there was that eight million of hole and it did as they predicted in that stupid report did increased gdp 2% to 3%. of the economic forecasters agree there were a dozen independent stores that look at the actual stimulus. they were very positive but the situation was worse then they fought. gdp had fallen 9%, but the numbers were 4%. four% is terrible but 9% is at a calamity. and sold as a jobs bill, joe biden felt they shouldn't just be numberin

isn't part of the lesson don't overpromise and ended the liver, underpromise a , underpromise and overdeliver. >> january of 2009 they put out that report which was stupid. they had this sinking feeling even as they were writing it and they put in all the caveats like unemployment did go to 11% or 12%. nobody reads the footnotes. what they would say in their defense part we is they needed to put a jobs number on this to get it through congress. members of congress who spent $700 billion on a bank bailout were being asked to spend $800 billion that they couldn't go to their constituents without saying it would create three million jobs. the punch line is it did. unfortunately there was an eight million jobs hole and the word doesn't studies that looked at the stimulus and they're all very positive. but of course the situation was worse than they thought. i mentioned gdp had fallen 9% in the fourth quarter of 2008. that is true but at the time people thought the numbers were 4%. four% is terrible but 9% is epic calamity. there was our real debate in the white house how much this should be sold