professor, who is packed iranian -- pat cadel? >> first and honored to be on your program. thank you. pat cadel was a adviser to the president-elect jimmy carter and he is a point of the transition memo that he wrote to the then president-elect carter in which he said the key to be effective as president is a continuing political campaign. and the notion was born then and was popularized by political consultant in the 1980's and it has since become a part of the common lexicon. >> how would you define the permanent campaign? >> it can be defined broadly or narrowly. >> it is the extent we the president focuses on the electoral concerns in his term in office. so i focus mostly on presidential fund-raising, on dedication to the key electoral state in office, and the nature of electoral decision making within the white house itself in the recent administrations. some people look at the permanent campaign more broadly. you can look at the polling operations and efforts to sway the public opinion. but my focus is on the electoral questions the presidents contract and how the dea

mao, stalin, hitler -- >> greg: that was all from pat cadell. >> bob: the idea the hatred is on the leftone -- i'm the receiver of it. >> greg: left created it. put a patent on it. >> bob: that yahoos out there, believe me. they run around, redneck yaho yahoos. >> greg: you bully people and they come at you. >> bob: i bully? >> kimberly: that is not a nice statement. bob, that is not a nice statement to say redneck, that is not nice. >> eric: hitler, stalin, mao, did they call you obama also? >> dana: yikes. >> greg: coming up, it's bill o'reilly versus afte ben affleck. we have the tape what ben thinks president obama has accomplished. i think he is a great actor. i love him in the "bourne identity." >> dana: that hurts. ♪ ♪ ♪ ♪ >> bob: before i get in segment, somebody twittered bob is in a good mood today. i am but you have to understand when you think i'm in a bad mood, you sit in this seat. i'm not feeling sorry for myself but it's tough some days. >> dana: can we get back to the show? >> bob: see what i mean. ben affleck is talking politics again. bill o'reilly sat down with him. w