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Feb 4, 2013
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snow. >> could you do it in your paul harvey voice? >> no. do i do pretty good paul harvey?-huh. >> not much. >> very strange pattern. i look back in the record books. we have like 8 days this year where we've had a trace or small measurable amount of snow. >> i'm okay with it. >> yesterday i went out for a nice walk. it was beautiful hchlt didn't have to worry about slipping around. tomorrow night a little bit more. not talking about major accumulations but enough to coat the ground. maybe some snow showers in the air later this evening. 30 right now at reagan national. let's talk cold temperatures and overnight another cold start to the day. 28 in leonard town. baltimore, 27 degrees. i think that's the number of a player up there. 23 in hagerstown. 28 in winchester. mid 30s for afternoon highs. temperatures running about 10 degrees below average. you can see those off to the south and west. another clipper system well-off to the north and west down into indiana and out towards chicago. that's going to dip down and roll through the washington area. mostly cloudy this aftern
snow. >> could you do it in your paul harvey voice? >> no. do i do pretty good paul harvey?-huh. >> not much. >> very strange pattern. i look back in the record books. we have like 8 days this year where we've had a trace or small measurable amount of snow. >> i'm okay with it. >> yesterday i went out for a nice walk. it was beautiful hchlt didn't have to worry about slipping around. tomorrow night a little bit more. not talking about major accumulations but...
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Feb 5, 2013
02/13
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chrysler used a 1978 speech by paul harvey that he gave to the future farmers of america to highlightir new ram trucks. here is the rest of the story. >> and on the eighth day, god looked down on his planned paradise and said i need a caretaker. so god made a farmer. it had to be somebody who would plow deep and straight and not cut corners, somebody to feed, weed, seed, brake and lou and strain the milk, somebody who would bale a family together with the soft, strong bonds of sharing, who would laugh and then sigh and then reply with smiling eyes when his son says that he wants to spend his life doing what dad does. so god made a farmer. >> that writing, that distinct delivery. spectacular ad, no doubt about it. but unfortunately, being a family farmer in america is a dying profession. you can thank republicans for their decline. in 1935, there were 6.8 million farms in america. today the number has dropped to just over two million. and out of the remaining farms, most are struggling to stay in business. out of the 2.2 million farms in operation, 1.9 million are small family farms. s
chrysler used a 1978 speech by paul harvey that he gave to the future farmers of america to highlightir new ram trucks. here is the rest of the story. >> and on the eighth day, god looked down on his planned paradise and said i need a caretaker. so god made a farmer. it had to be somebody who would plow deep and straight and not cut corners, somebody to feed, weed, seed, brake and lou and strain the milk, somebody who would bale a family together with the soft, strong bonds of sharing,...
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Feb 4, 2013
02/13
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paul harvey doesn't mean anything to that segment. >> i don't see why paul harvey is important to thatve sense in america. >> evocative sense if you're in your 40s, 50s, 60s, 70s. oprah did the voiceover for the jeep ad. incredibly powerful. fans loved it but it's a two-minute ad. >> third favorite? >> the third favorite is the oreo ad. it had to be something they recognized. it's very powerful because fans are watching it and they're eating and using the facilities like your crew is doing. you have to do something completely unexpected. >> they're not eating and drinking. they're sitting here working. >> sorry. that was last night's crew. >> what about the ad with the actor? >> not distinguishable. there were some companies that ran multiple adds. pepsi, anheuser-busch, and peyo should do one shot. they want it off the bat. >> did you test the godaddy ad where bar refaeli was kissing the guy. >> was i the only one ew'd by that? >> you and 111 million. we're talking about godaddy on this show. >> so is it a win for them that people get grossed out? >> every year they -- >> look at the
paul harvey doesn't mean anything to that segment. >> i don't see why paul harvey is important to thatve sense in america. >> evocative sense if you're in your 40s, 50s, 60s, 70s. oprah did the voiceover for the jeep ad. incredibly powerful. fans loved it but it's a two-minute ad. >> third favorite? >> the third favorite is the oreo ad. it had to be something they recognized. it's very powerful because fans are watching it and they're eating and using the facilities like...
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Feb 4, 2013
02/13
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paul harvey doesn't mean anything to that segment. >> i don't see why paul harvey is important to thatdibly powerful. fans loved it but it's a two-minute ad. >> third favorite? >> the third favorite is the oreo ad. it had to be something they recognized. it's very powerful because fans are watching it and they're eating and using the facilities like your crew is doing. you have to do something completely unexpected. >> they're not eating and drinking. they're sitting here working. >> sorry. that was last night's crew. >> what about the ad with the actor? >> not distinguishable. there were some companies that ran multiple adds. pepsi, anheuser-busch, and did you test the go daddy ad where the model was kissing the man? >> you and about 111 million other people. the guys went eww, and the women said this is just offensive. and go daddy does it every year. >> every yea hey -- >> look at the female reaction. took a deep dive. >> they took a deep dive. they were grossed out by it. >> did the blackout affect the ad. >> i think you wrought enough food and drink to last four hours so blackouts
paul harvey doesn't mean anything to that segment. >> i don't see why paul harvey is important to thatdibly powerful. fans loved it but it's a two-minute ad. >> third favorite? >> the third favorite is the oreo ad. it had to be something they recognized. it's very powerful because fans are watching it and they're eating and using the facilities like your crew is doing. you have to do something completely unexpected. >> they're not eating and drinking. they're sitting...
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Feb 12, 2013
02/13
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FOXNEWSW
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i would say that paul harvey ad was wonderfully beautiful patriotic ad.o see they took it and turned in a political stat statement. >> dana: ve a group hugular. >> greg: i invented that. >> dana: i love it. hugular. very good. everyone will do it later. maybe not. papal resignation that surprised the world. is there a chance an american could replace pope bend bend? benedict? we take a look when we come back. ♪ ♪ >>> we have a pope. [ bells toll ] >> kimberly: less than eight years ago when pope benedict xvi succeeded pope john paul ii. we woke up this morning to the news he will only lead the church for a few more weeks. he will resign citing his age and lack of strength. this is the first time this has happened in 600 years. historic occasion. a lot of speculation as to who will succeed pope benedict. >> eric: you lied? it was 598 years. >> kimberly: okay. >> eric: i may have a different take on this. i think he is doing the right thing. the pope, rather than this is what happens. the pope dies and we go through the burial, the funeral, the burials. mea
i would say that paul harvey ad was wonderfully beautiful patriotic ad.o see they took it and turned in a political stat statement. >> dana: ve a group hugular. >> greg: i invented that. >> dana: i love it. hugular. very good. everyone will do it later. maybe not. papal resignation that surprised the world. is there a chance an american could replace pope bend bend? benedict? we take a look when we come back. ♪ ♪ >>> we have a pope. [ bells toll ] >>...
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Feb 4, 2013
02/13
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paul harvey for dodge ram and they picked up paul harvey describing what it was like to be a farmer >> and on the 8th day, god looked down on his planned paradise and said, i need a caretaker. so god made a farmer. god said, i need somebody willing to get up before dawn middle cows, all day in the fields and go to town and stay past midnight at a meeting of a school board and god made a farmer >> bill: may favorite one, i think, the ones i like the best love to here from you, 866-55-press, about the game, about the commercials, about the lights out 86 s-557377. let's talk about it. i loved especially the oreo commercial, the one where they, as always, right, the big question about ore on. s and the big debate quiet debate, i should say started in the library about whether it's the cream filling or the chocolate outing on the oreo that's the best. and that ended up with a whole library being trashed. it was a funny commercial. the new york times dumps on the doritos commercial. the one with the goat eating up all of the bags of doritos and i don't know if you saw -- you must have the l
paul harvey for dodge ram and they picked up paul harvey describing what it was like to be a farmer >> and on the 8th day, god looked down on his planned paradise and said, i need a caretaker. so god made a farmer. god said, i need somebody willing to get up before dawn middle cows, all day in the fields and go to town and stay past midnight at a meeting of a school board and god made a farmer >> bill: may favorite one, i think, the ones i like the best love to here from you,...
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. >> you may have recognized the voice of the late paul harvey in the dodge ram commercial. several emotional ads last night. i love funny ads, but last night the emotional tributes were the ones that got me. the clydesdale, the tribute to armed forces from jeep and that god made a farmer. >> the funny ones are -- >> if it was a hyundai or kia commercial with the kid in the back seat that says where do babies come from and the father gives a far out explanation about a planet. it was funny. >> and the doritos one. >> the one with the angry goat. >>> coming up on 6:21 on our monday morning. it's another cold start, of course. >> it is. >> and there's that snow word again. >> yes. >> flurries, flirting with us over the weekend. will be with us again tonight. maybe a bit more. enough to give us a slick morning commute tomorrow. it's a cold morning right now in washington. the mid-20s. it's in the mid-20s in prince george's county. fairfax county, the low 20s. in the upper teens to near 20 degrees parts of prince william county, fauquier and in loudoun county, much of fairfax an
. >> you may have recognized the voice of the late paul harvey in the dodge ram commercial. several emotional ads last night. i love funny ads, but last night the emotional tributes were the ones that got me. the clydesdale, the tribute to armed forces from jeep and that god made a farmer. >> the funny ones are -- >> if it was a hyundai or kia commercial with the kid in the back seat that says where do babies come from and the father gives a far out explanation about a planet....
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Feb 7, 2013
02/13
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. >> and i feel-- >> the paul harvey ad. >> exactly, you have an opportunity to get some real messages people. instead i feel like this is the easy way out. >> no, no-- >> and look it, this girl is gorgeous. >> beautiful, beautiful girl. >> sean: and you're right, it does sell. so? >> and i don't have a problem with it, how is that moresy or less than the beyonce half time show or madonna half time show. >> sean: we've given into the idea? that's pretty racy and speaking now as a professional tv watcher, i was at the game. >> why do you need us here right now? you and the crew are sitting here watching that over and over again, you don't need us here. >> sean: no because it does, at some point when is enough? it seems like, look, i don't have a problem. a beautiful woman in a bikini, no problem, red-blooded male. we're robbing kids of their innocence in a lot of ways. no limits anymore, and-- i'm not saying that the government should get involved for crying out loud, if obama has his way we'll have flag football, not tackle. >> if you don't want the government standards they're putting
. >> and i feel-- >> the paul harvey ad. >> exactly, you have an opportunity to get some real messages people. instead i feel like this is the easy way out. >> no, no-- >> and look it, this girl is gorgeous. >> beautiful, beautiful girl. >> sean: and you're right, it does sell. so? >> and i don't have a problem with it, how is that moresy or less than the beyonce half time show or madonna half time show. >> sean: we've given into the idea?...
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Feb 11, 2013
02/13
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i would say that paul harvey ad was wonderfully beautiful patriotic ad.e they took it and turned in a political stat statement. >> dana: ve a group hugular. >> greg: i invented that. >> dana: i love it. hugular. very good. everyone will do it later. maybe not. papal resignation that surprised the world. is there a chance an american could replace pope bend bend? benedict? we take a look when we come back. ♪ ♪ hi. hi. i'm here to pick up some cacti. it should be under stephens. the verizon share everything plan for small business. get a shareable pool of data... got enough joshua trees? ... on up to 25 devices. so you can spend less time... yea, the golden barrels... managing wireless costs and technology and more time driving your business potential. looks like we're going to need to order more agaves... ah! oh! ow! ... and more bandages. that's powerful. sharble data plus unlimited talk and text. now save $50 on a droid razr maxx hd by motorola. ♪ [ indistinct shouting ] [ male announcer ] time and sales data. split-second stats. [ indistinct shouting ]
i would say that paul harvey ad was wonderfully beautiful patriotic ad.e they took it and turned in a political stat statement. >> dana: ve a group hugular. >> greg: i invented that. >> dana: i love it. hugular. very good. everyone will do it later. maybe not. papal resignation that surprised the world. is there a chance an american could replace pope bend bend? benedict? we take a look when we come back. ♪ ♪ hi. hi. i'm here to pick up some cacti. it should be under...
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Feb 10, 2013
02/13
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FBC
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>> yeah, i love that commercial, but i saw myself asking the question paul harvey would have said theing if he had seen today's agriculture. billions in government subsidies and all that. every generation, when i was a id i worked hard. people work hard. we work harder in america than any industrialized nation. >> dave: we do and there are still a lot of those farmers and lots of people are putting in extra time. steve, i think back to the doctors who used to be on call all the time. it's pretty hard, but it's hard to get a doctor on call. nowadays, everybody wants extra money? >> you can see what it did to education where teachers did struck go down the blackboard after work and -- scrubbing down the blackboard after work. how about focusing on the job itself and people would gladly pay you more if they were getting value. >> dave: adjudicate we pay more or not? >> i am all for paying overtime as long as the same employees get under time on the job. if you take an email, you get docked. you order pizza you get docked. you have facebook, you get dock. i think facebook could be worth $
>> yeah, i love that commercial, but i saw myself asking the question paul harvey would have said theing if he had seen today's agriculture. billions in government subsidies and all that. every generation, when i was a id i worked hard. people work hard. we work harder in america than any industrialized nation. >> dave: we do and there are still a lot of those farmers and lots of people are putting in extra time. steve, i think back to the doctors who used to be on call all the...
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Feb 4, 2013
02/13
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my favorite, because of the voice of paul harvey. i totally agree with bill on that. anyhow, $2 billion deal in the tech sector. plus be the street making calls today. including google, blackberry and wal-mart. when we come back, analyzing the analysts. were the right kals made? and we're not talking about that holding noncall. [ female announcer ] today, jason is here to volunteer to help those in need. when a twinge of back pain surprises him. morning starts in high spirits, but there's a growing pain in his lower back. as lines grow longer, his pain continues to linger. but after a long day of helping others, he gets some helpful advice. just two aleve have the strength to keep back pain away all day. today, jason chose aleve. just two pills for all day pain relief. try aleve d for strong, all day long sinus and headache relief. i'm a conservative investor. but that doesn't mean i don't want to make money. i love making money. i try to be smart with my investments. i also try to keep my costs down. what's your plan? ishares. low cost and tax efficient. find out why
my favorite, because of the voice of paul harvey. i totally agree with bill on that. anyhow, $2 billion deal in the tech sector. plus be the street making calls today. including google, blackberry and wal-mart. when we come back, analyzing the analysts. were the right kals made? and we're not talking about that holding noncall. [ female announcer ] today, jason is here to volunteer to help those in need. when a twinge of back pain surprises him. morning starts in high spirits, but there's a...
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the pitch man the late great paul harvey, it brought tears to your eyes. but what's the product?h, dodge trucks but the ad sure was nice. another winner the kid from the audi ad inspired by his cool ride to kiss the prom queen. for actor shane coffey the most visible role he's landed so far. >> you get to keep the car? >> i didn't keep the car but they let me keep the tux. which is perfect. i had three fittings for the suit. the directors are very particular about it and they wanted it to fit me perfectly. you want it to be like james bond. >> so you can wear that to the golden globes next year. >> hopefully. that would be great. >> reporter: speaking of hollywood this was a winning night for the man who inspired the movie "the blind side" he fulfilled a childhood dream rising from homelessness to a super bowl championship. >> dreams do come true. >> reporter: his adopted mom was thrilled for him. finally among the winners, the youngest participants in this super bowl. the kids who helped jennifer hudson perform "america the beautiful" all of them from sandy hook elementary. thei
the pitch man the late great paul harvey, it brought tears to your eyes. but what's the product?h, dodge trucks but the ad sure was nice. another winner the kid from the audi ad inspired by his cool ride to kiss the prom queen. for actor shane coffey the most visible role he's landed so far. >> you get to keep the car? >> i didn't keep the car but they let me keep the tux. which is perfect. i had three fittings for the suit. the directors are very particular about it and they wanted...
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Feb 5, 2013
02/13
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WJLA
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the pitch man the late great paul harvey, it brought tears to your eyes. but what's the product?odge trucks but the ad sure was nice. another winner the kid from the audi ad inspired by his cool ride to kiss the prom queen. for actor shane coffey the most visible role he's landed so far. >> you get to keep the car? >> i didn't keep the car but they let me keep the tux. which is perfect. i had three fittings for the suit. the directors are very partic a
the pitch man the late great paul harvey, it brought tears to your eyes. but what's the product?odge trucks but the ad sure was nice. another winner the kid from the audi ad inspired by his cool ride to kiss the prom queen. for actor shane coffey the most visible role he's landed so far. >> you get to keep the car? >> i didn't keep the car but they let me keep the tux. which is perfect. i had three fittings for the suit. the directors are very partic a
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Feb 5, 2013
02/13
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also cool to hear paul harvey's voice. love it. >>> the u.s. government says a sunnyvale high tech firm badly underpaid immigrant workers literally paying them in pesos. scott mcgrew says it's an embarrassment for bloom energy. >> accused of paying mexican workers to repair and clean power generators right in sunnyvale for the equivalent of $2.66 an hour. now that would be a serious allegation against any company but this is really a special company. bloom was an absolute media and investor sweetheart back in 2010 when it was subject of a gushing "60 minutes" report and then this highly produced investors meeting you just saw showing off this technology. bloom makes fuel cells at the time promoted as the future of energy production. a u.s. federal judge has ordered bloom to pay workers wages they deserve under minimum wage laws. bloom energy had no comment on the accusations. >>> other news, the computer company dell could go private today. going private is super easy. expensive. buy up all of the shares out there and microsoft, silver lake par
also cool to hear paul harvey's voice. love it. >>> the u.s. government says a sunnyvale high tech firm badly underpaid immigrant workers literally paying them in pesos. scott mcgrew says it's an embarrassment for bloom energy. >> accused of paying mexican workers to repair and clean power generators right in sunnyvale for the equivalent of $2.66 an hour. now that would be a serious allegation against any company but this is really a special company. bloom was an absolute media...
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Feb 8, 2013
02/13
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. >>> plus, someone actually made the paul harvey farmer ad better. >>> and governor chris christie wants everyone to shut up about his weight. >> shut up. >> tonight, reverend al sharpton is here to give the governor some tips on becoming the biggest loser. >>> good to have you with us tonight, folks. thanks for watching. the confirmation hearings of cia director nominee john brennan got off to a rocky start today. human rights protesters from the activist group code pink interrupted the hearings before they even started. john brennan is the architect of the obama administration's drone warfare program, which includes targeted killings. once the hearing got under way, there was another disruption. the protester was escorted out. then there was another. same thing. seconds later there was another. and then another. finally, chairwoman senator dianne feinstein broke up the proceedings. >> we're going to halt the hearing. i'm going to ask that the room be cleared and that the code pink associates not be permitted to come back in. we've done this five times now and five times are enough. >>
. >>> plus, someone actually made the paul harvey farmer ad better. >>> and governor chris christie wants everyone to shut up about his weight. >> shut up. >> tonight, reverend al sharpton is here to give the governor some tips on becoming the biggest loser. >>> good to have you with us tonight, folks. thanks for watching. the confirmation hearings of cia director nominee john brennan got off to a rocky start today. human rights protesters from the...
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i am sure you were impressed with the paul harvey commercial. >> it was pretty touching.with this lawsuit by the chicago cop because he thinks he should be paid for blackberry use. >> i feel guilty looking at a farmer because our markets are only open 24 hours five days a week. those guys never get a vacation. i guess you have to say, be careful what you wish for. you have to find a way to manage your time. david: i asked one of our best, chicago is so close to the farming community, you are an example of that. doesn't the ethics about that had about what farmers do, doesn't that resonate much more than perhaps being paid for working on a blog. on the weekends. >> absolutely it does. i have five guys complain about the fact that we are open 24 hours five days a week. when you take a guy out to those fields and they look at you and they think, wait a minute, these guys never get a vacation. who milks the cows when they are not there. david: sandra, you are also from chicago. by the way, it is not just farmers. i should mention teachers and others as well. sandra: i love th
i am sure you were impressed with the paul harvey commercial. >> it was pretty touching.with this lawsuit by the chicago cop because he thinks he should be paid for blackberry use. >> i feel guilty looking at a farmer because our markets are only open 24 hours five days a week. those guys never get a vacation. i guess you have to say, be careful what you wish for. you have to find a way to manage your time. david: i asked one of our best, chicago is so close to the farming...
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. >> reporter: late radio legend paul harvey. >> you've been the reason we push on. >> reporter: andfrey lent her voice to this jeep spot honoring american servicemembers. there were commercials that went for the funnybone too. doritos scored with two ads submitted by fans including this one where a dad and his fans play dressup in order to get a taste of his daughter's chips. action star dwayne "the rock" johnson started in this big budget commercial for milk. >> ladies, i've got to go to work. >> reporter: and from giggles to squirms godaddy.com offer add little too much information with this information starring supermodel barbara felly. well, if some of this year's ads looked a little familiar, it's because the overwhelming majority of sponsors released a preview of their commercials. that i say getting those advertisements out earlier boost their buzz. >> the godaddy commercial was too much for me. i walked past the tv and turned it down. >> my 7-year-old said, ew. >> i second that. thanks a lot. ashley morrison in new york this morning. >> when we return, a shocking standoff. a
. >> reporter: late radio legend paul harvey. >> you've been the reason we push on. >> reporter: andfrey lent her voice to this jeep spot honoring american servicemembers. there were commercials that went for the funnybone too. doritos scored with two ads submitted by fans including this one where a dad and his fans play dressup in order to get a taste of his daughter's chips. action star dwayne "the rock" johnson started in this big budget commercial for milk....
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Feb 10, 2013
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we're coming back with what paul harvey used to say, the rest of the story. and the warriors, they had a roadblock. there's this island -- and it's got super-cute kangaroos. barrow island has got rare kangaroos. ♪ ♪ chevron has been developing energy here for decades. we need to protect their environment. we have a strict quarantine system to protect the integrity of the environment. forty years on, it's still a class-a nature reserve. it's our job to look after them. ...it's my job to look after it. ♪ ♪ tonight. >>> the warriors. oh! a disastrous road trip. they're in dallas. all punchless. dirk nowitzki falling down. the warriors were never in this one, folks. fourth period, off a curry miss, here come the mavericks. warriors lose 116-91. they are limping home. >>> former cardinal josh childress in attendance at arizona state. dwight powell got into the act. he had 22 points. and the sun devils, they lose. final of 62-59. nice win for stanford. >>> st. marys in san diego. and st. marys, it was just, oh, man, where is waldo? yeah! brad waldo. gaels up by two
we're coming back with what paul harvey used to say, the rest of the story. and the warriors, they had a roadblock. there's this island -- and it's got super-cute kangaroos. barrow island has got rare kangaroos. ♪ ♪ chevron has been developing energy here for decades. we need to protect their environment. we have a strict quarantine system to protect the integrity of the environment. forty years on, it's still a class-a nature reserve. it's our job to look after them. ...it's my job to look...
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was shocked when he saw the commercial made for dodge, ram and voiced by legendary broadcaster paul harvey. >> we had no idea that they picked our property. it was pretty exciting. pretty amazing. >> so how did dodge get that photograph in the first place? he's sure a helicopter flew over a month or so ago. he said the commercial itself was spot on. he has a truck, sedan and van all made by dodge. >> maybe deserves a free one after that. >> a little something extra. >> come on. 4:55 right now. mike inouye here to tell us about what's happening roadwise. probably some dodge trucks out there. >> thankfully no reports of anyone having to dodge any trucks. that's good as well. a smooth flow of traffic right here along the freeways. let's get a live look outside and see how things are shaping up on the east bay. this is fremont south 880 looking smooth past of the truck scales at tesla and northbound looking nice as well as you travel up in toward hayward. maps will show you that in the tri-valley we do have your typical flow here at the limit for livermore, pleasanton and past that dublin inte
was shocked when he saw the commercial made for dodge, ram and voiced by legendary broadcaster paul harvey. >> we had no idea that they picked our property. it was pretty exciting. pretty amazing. >> so how did dodge get that photograph in the first place? he's sure a helicopter flew over a month or so ago. he said the commercial itself was spot on. he has a truck, sedan and van all made by dodge. >> maybe deserves a free one after that. >> a little something extra....
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. >> reporter: it was a spot for dodge ram trucks but thanks to the voice of the late great paul harveyouched a lot of people. other spots came closer to toying with our delicate emotions like oprah's voice over the returning soldiers and the clydesdale who never forgot where he came from. there was amy poehler at best buy. the space babies. the talking squirrels. the vw jamaica accent guy. the elaborate coca cola chase. and the senior citizens on a wild night that ends up at a tattoo parlor and taco bell. the spot that got slammed the most, especially by viewers with young kids, was the kiss. while hyundai was able to make the grotesque funny in their spot. all about the vehicles you can find yourself behind on the road. on social media this day after, we can now see where twitter usage lit up most around the world, especially when the lights went out in new orleans. though we can also see the folks in greenland and russia aren't that into our super bowl. we'll take a break. we're back in a moment with the picture that has a lot of folks breathing a sigh of relief. there's this island
. >> reporter: it was a spot for dodge ram trucks but thanks to the voice of the late great paul harveyouched a lot of people. other spots came closer to toying with our delicate emotions like oprah's voice over the returning soldiers and the clydesdale who never forgot where he came from. there was amy poehler at best buy. the space babies. the talking squirrels. the vw jamaica accent guy. the elaborate coca cola chase. and the senior citizens on a wild night that ends up at a tattoo...
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. >> that's paul harvey. brings back lots of memories.ng. >> explain to us how the ad meter works. >> so, "usa today," for 25 years, has been getting consumer reaction to the games. we have been doing that by having focus groups for 24 of the last 25 years. we would have smaller focus groups across the country. to rate the ads. but this year we opened it up to adults nationwide so we had them go into a password protected site and they rated the ads simply from one to ten. let us know how they felt about them. >> most interesting thing to me is the chrysler ad with paul harvey's voice. it was long. it was two minutes long. it wasn't for any -- i mean, seemingly it wasn't for any particular product. what do you think struck people about this particular ad? >> i definitely hi the imagery in the ad struck people. if you are watching a game with lots of high-production ads, lots of celebrities, lots of big production issues, you stop for a minute and you just look at those images and they are beautiful. they are just shot in such an incredibly
. >> that's paul harvey. brings back lots of memories.ng. >> explain to us how the ad meter works. >> so, "usa today," for 25 years, has been getting consumer reaction to the games. we have been doing that by having focus groups for 24 of the last 25 years. we would have smaller focus groups across the country. to rate the ads. but this year we opened it up to adults nationwide so we had them go into a password protected site and they rated the ads simply from one to...
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this year, we look at the top ads altogether, we have things like this paul harvey ad, but so manufactuor kids, you know, forming a football team. i think chrysler changed the tone of some of the super bowl advertising altogether and not making it all shock and awe, but maybe making it more about people and what can they can accomplish and keep moving it that way. >> john, lauren, monty, i'll bring you back in. on that dodge ad, when you do the math, which i did quickly earlier, if we're talking $4 million and this is 30 seconds, that was a two-minute ad that is a $16 million ad. that doesn't include the making of the ad. john what was your favorite ad? >> i liked the taco bell commercial with the veteran people, the retirees. i would have liked to have seen a few celebrities tossed in there, barbara walters, marla gibbs, larry king. i thought it was hilarious. i can see a mockumentary on television. >> my friends were saying that's going to be us in 50 years, having a good time. i love the clydesdale one. that was the top of the usa today ad meter pick. that one, to me, just pulled at
this year, we look at the top ads altogether, we have things like this paul harvey ad, but so manufactuor kids, you know, forming a football team. i think chrysler changed the tone of some of the super bowl advertising altogether and not making it all shock and awe, but maybe making it more about people and what can they can accomplish and keep moving it that way. >> john, lauren, monty, i'll bring you back in. on that dodge ad, when you do the math, which i did quickly earlier, if we're...
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and number three, radio legend paul harvey, advertising the dodge ram with a salute to america's farmersneed somebody willing to get up before dawn, milk cows, work all day in the fields, milk cows again, eat supper, then go to town and stay past midnight. so, god made a farmer. >> and here's to all the farmers in my life, too. and you can see the entire list of winning ads on our website, abcnews.com. >>> coming up, the fairy tale ending to the story in the movie "the blind side." last night, the real life celebratory hug. tough to play . until he got his number. right! the machine showed me my pressure points on my feet, and it gave me my custom number. my arches needed more support. in two minutes, the dr. scholl's foot mapping center showed me my free foot map and my number. i'm a 440. that matched up to the dr. scholl's custom fit orthotic inserts with the support i needed. now, i play all day long! my feet. my number. my inserts. go to drscholls.com to find your closest walmart with a foot mapping center. i'm a believer! hey america, even though slisa rinna is wearing the depend si
and number three, radio legend paul harvey, advertising the dodge ram with a salute to america's farmersneed somebody willing to get up before dawn, milk cows, work all day in the fields, milk cows again, eat supper, then go to town and stay past midnight. so, god made a farmer. >> and here's to all the farmers in my life, too. and you can see the entire list of winning ads on our website, abcnews.com. >>> coming up, the fairy tale ending to the story in the movie "the blind...
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. >> one of the big standouts was the ram god made the farmer spot paul harvey. >> it was emotional.old the consumer about the brand consumer. a good brand puts consumers first. >> shows the farmers the hands the dirt unter their fingernails. >> in the end i thought evidences going to say now you hear the rest of the story. we were missing that. >> i know. >> what about the tide commercial? >> it was entertainment no one knew where it was going to go. bam a brand mentioned at the end. >> everyone knows this. we shrink them we bleach them this is so one-sided. it was for the 49ers. >> in the end a big surprise. >> she washes out the stain her husband had on the 49ers jersey and she says go ravens at the end. >> what about the clydesdale jersey? >> another big hit especially for a woman for a brand like budweiser to hit with women was a huge huge hit. >> emotional strings it pulled and the equity of the brand. >> for people that didn't see it what's going on? >> we are watching this man also a farmer ironically raise a horse that becomes a clydesdale and goes and sees the clydesdale bi
. >> one of the big standouts was the ram god made the farmer spot paul harvey. >> it was emotional.old the consumer about the brand consumer. a good brand puts consumers first. >> shows the farmers the hands the dirt unter their fingernails. >> in the end i thought evidences going to say now you hear the rest of the story. we were missing that. >> i know. >> what about the tide commercial? >> it was entertainment no one knew where it was going to go....
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>> yeah, i love that commercial, but i saw myself asking the question paul harvey would have said thee had seen today's agriculture. billions in government subsidies and all that. every generation, when i was a kid i worked hard. people work hard. we work harder in america than any industrialized nation. >> dave: we do and there are still a lot of those farmers and lots of people are putting in extra time. steve, i think back to the doctors who used to be on call all the time. it's pretty hard, but it's hard to get a doctor on call. nowadays, everybody wants extra money? >> you can see what it did to education where teachers did struck go down the blackboard after work and -- scrubbing down the blackboard after work. how about focusing on the job itself and people would gladly pay you more if they were getting value. >> dave: adjudicate we pay more or not? >> i am all for paying overtime as long as the same employees get under time on the job. if you take an email, you get docked. you order pizza you get docked. you have facebook, you get dock. i think facebook could be worth $300 bil
>> yeah, i love that commercial, but i saw myself asking the question paul harvey would have said thee had seen today's agriculture. billions in government subsidies and all that. every generation, when i was a kid i worked hard. people work hard. we work harder in america than any industrialized nation. >> dave: we do and there are still a lot of those farmers and lots of people are putting in extra time. steve, i think back to the doctors who used to be on call all the time. it's...