hit the ask the show link to submit a question to the pen al. the address is your business@ m business@msnbc.com. >> the service minds twitter for people who are talking about you and need your stuff. a lot of people hear the words of business plan and get intimidated by the idea of writing one. does it have to be 100 pages long. it can be your blueprint for going forward. hal shelton is a mentor for score. he's also an angel investor and author of the book the secrets to writing a successful buzz plan. you talk about how when you create a buzz plan know your audience. it might be a customer right? >> that is correct. when you share your business plat with others. you need to know your audience and what information they need to know the decisions that you want them to take. it should demonstrate that you are serious about the business and that you have the possession to move it forward. you need $300,000 from the bank. really what does thee want to know. she wants to know that you can generate the cash flow. you are organized so there is no hass

. >> america tonight next only on al jazeera america a pen >> talk to al jazeera only on al jazeera america >>> welcome back to inside story. i'm ray suarez. on this edition of the programme, we are talking about the syrian civil war. it's been three years, and the fighting rages on. the u.n.'s chief peace envoy resigned and u.n. secretary-general blamed everyone, including the world body he leads for the lack of progress. even if the fighting stopped tomorrow, wouldn't you still have years of work left now that so many people are out of homes that may not exist. >> definitely, there's massive prospect of refugees coming back from outside syria and internally displaced people and the long-term scars. people will need long-term health care, mental health support to deal with the trauma that they have experienced. plus the large question of accountability, what about the people who ordered or carried out attacks on civilians and communities and violated human rights. these are important issues that need to be addressed. >> does the world keep its focus post conflict as well as during a confli

. >> shocking truths revealed >> the system with joe burlinger only on al jazeera america a pen >> talko al jazeera only on al jazeera america >>> president on is obama says athletes and coaches need to stop playing through the pain and pay attention to the risks of concussions. >> we have to change a culture that says you suck it up. identifying a concussion and being able to self-diagnose that this is -- this is something that i need to take care of doesn't make you weak. it means you are strong. the white house held a news conference today calling for more research and better safety equipment. organizers hope to use the president's influence to encourage more young athletes to report head injuries. as many as 250,000 people young people are treated for sports-related concussions every year. jessica taff joins me with more. this is a moment. the approximately spoke out on this before. this was a bigger event today. the president has you two young agethletes as i remember here y would think this is a moment where the president is using the bullypulpit to start a discussion about this i

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al jazeera. >> french rugby team tulong have won back to back european cups, english side sarason at the millennium stadium in cardifcar wilkerson kicked 13 points in the pene game of his illustrious career. >> a fourteenth stage of the geod 'italia. a roundabout caused many riders a problem after four tough climbs. the italian keeps the pink jersey. over all lead 32 seconds. meanwhile, a train going through a level crossing halted the first stage of the world port classic from rotterdam eventually won by dreifel. the second and final stage will be a shorter route back to rotting ham. pacer star paul george has been cleared to play in game 3 of the eastern conference final series against the miami heat on saturday after he suffered a concussion in game 2. george was on the courts for his team's final training run, confident he is 100% fit with a series tied at a game apiece, the trip to miami will be no beach holiday. >> the thing about winning games, our only focus, you know, we know we are going to have to win one game down there and, you know, armond says one down on winning game 3. >> rise to the occasion. my back was against the wall, and going down w