brian, you're taking the pepsi challenge. >> i'm going to keep it simple with pepsi as pepsi keeps it somewhat simple. the earnings are coming out next week i wanted to buy a call at the money call expiring at the weekend option it's either going to pay off or not expiring next friday i'm buying the 110 call expiring next week. i'm only paying $1.20. above 111.20, i'll have all the risk i'm risking a little bit to hopefully participate in the up side and play it that way. >> is this how you would play pepsi? >> it's interesting. oftentimes going into it we talk about selling some options pepsi on average the week of earnings moves about 2.2%. options are going to move about 2.2% which means options are reasonably fairly priced you're not over paying to make that bet one of the things we did see today was some bullish activity going into next week you saw the activity we saw the weekly 113 calls trading. those averaged 32 cents. let's just say that we're expecting the stock to move about that much. that means essentially a win pays you two to one if it gets to those levels. i think it'

we're not the only one talking pepsi today, the madman taking the pepsi challenge and the next earningn at the top of the hour we are live at the nasdaq market next up. see that's funny, i thought you traded options. i'm not really a wall street guy. what's the hesitation? eh, it just feels too complicated, you know? well sure, at first, but jj can help you with that. jj, will you break it down for this gentleman? hey, ian. you know, at td ameritrade, we can walk you through your options trades step by step until you're comfortable. i could be up for that. that's taking options trading from wall st. to main st. hey guys, wanna play some pool? eh, i'm not really a pool guy. what's the hesitation? it's just complicated. step-by-step options trading support from td ameritrade at crowne plaza, we know business travel isn't just business. there's this. a bit of this. why not? your hotel should make it easy to do all the things you do. which is what we do. crowne plaza. we're all business, mostly. crowne plaza. well, it'sonce again.eason >>yeah. lot of tech companies are reporting today. and

brian taking the pepsi challenge. >> pepsi keeps it simple, too. the taerngs coming up next week. i want to buy a call it's expire next friday. you're either going to pay off or not due to the earnings play here i'm buying 110 call expiring next week, only paying $1.20 for this above 111.20 i'll have the upside potential in the stock here below there i'm only risking the $1.20 for that option here in this sense i'm risking a little bit to make and participate in the upside here and play it that way. >> is this the way you will play pepsi? >> so often going into earnings we talk about offsetting elevated premiums. pepsi on average the week of earnings moves about 2.2%. what are options implying a mav of 2.2% which actually means that options are reasonably fail priced you're not overpaying to make that bet one of the things we had see today was make bullish activity going into earnings expiring next week. i know you saw this activity, we were actually talking about it on the show, weekly 113 calls, those averaging $0.32. let's just say expecting the stocks to move about that much t

going to move the needle in terms of pepsi's earnings or sales.lly the important thing pepsi needs to do is capture more of the quick service and restaurant industry and that's going to be a tough nut for them to crack. >> could a high profile symbolic switch as you frame it like msg help them crack that nut as it were >> no, i really don't think it will it may head very modularly to their sales, but if they can get to mcdonald, which is going to be very hard because coca-cola has had a 55-year agreement or relationship with mcdonald's, i just don't see it happening. so i think what pepsi needs to do is continue to push out in terms of the small restaurants, try and get some of the other quick service brands they were able to turn buffalo wild wings a few years ago so maybe go after the fringer, smaller restaurants. they do have young brands, which are certainly -- >> appear tuesday be part of the company. >> correct and i don't think that relationship is going away anytime soon >> coke has mcdonald's, burger king, wendies, soys, some of th others

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shares in pepsi are investor concerns. shares in pepsi a re lower investor concerns.year already against its rivals coke and dr pepper snapple. joining us now is shaun port, chief investment officer at nutmeg. clearly markets are keeping a close eye on westminster with all that brexit, but there is a really busy morning of releases, talk as to what we are expecting? it is the made data, construction, manufacturing, service data, the uk economy in may. there is a decent rebound after a really soft first—quarter. it is really soft first—quarter. it is really important what happens about interest rates, which will impact on sterling. a big day for uk data. we are seeing other stories affect emerging markets, the turkish currency having a really tough time. president erdogan had his huge inauguration ceremony yesterday but is making lots of announcements, his son—in—law will be the finance minister which caused a big fall in the currency. back to the level to the currency. back to the level to the central bank was starting to intervene and pushing up interest rates too dr

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pepsi is up 3% it's dragging coke up. not a lot of new highs but most are energy stocks.y but surely they've been populating, marathon, conoco, petroleum 52-week high at least here they're starting to creep up and move in here we have had a one heck of a rally. the s&p has moved 83 points in the last four days or so that's big and we're starting to look technically very positive here here is the s&p for the year the line across. remember we're starting to pass the june and march highs that we had before that's a series of higher highs, lower lows that's technically a very positive indicator the all time high $28.72 that was back in the end of january a ways to go, but that chart is a very positive looking chart. the markets pricing in a lot of good news. i'm worried about the risk is the downside i mean, the market is betting cooler heads will prevail on the trade tariff thing inflation is relatively undercontrol momentum is clearly growth over value. everybody is betting tech is going to go up that's a big bet now and almost other marginal issues rising rates, the higher

so pepsi can focus on marketing.ed to do hopefully we'll get clarity on that by the end of the year. >> coke or the pepsi >> coke. coke has outperformed generally speaking over the last let's call it 12 months since quincy has taken over we think they have the better strategy in the sense they've refranchised they're not just focused on building brands. >> i was going to say we talk so much about how the pendulum has swung in favor of the retailers. right? they're there with the shell pricing or whatever. has that peaked in terms of retailer strength. or could we see the pendulum swing back the other way >> at the end of the day, if you look at what goes on even online with amazon, leading brands are always front and center. that's what draws on the consumer our point of view has always been that brands are critical if you're the leading brand in the category if you're a tertiary brand, the retailer has the power but you're bringing the people into the store because of a deal or what have you, then we still think the

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whatever you're craving, this is the pepsi for you. maybe not for people with rheumatoid arthritis. because there are options. like an "unjection™". xeljanz xr. a once-daily pill for adults with moderate to severe ra for whom methotrexate did not work well enough. xeljanz xr can reduce pain, swelling and further joint damage, even without methotrexate. xeljanz xr can lower your ability to fight infections, including tuberculosis. serious, sometimes fatal infections, lymphoma and other cancers have happened. don't start xeljanz xr if you have an infection. tears in the stomach or intestines, low blood cell counts and higher liver tests and cholesterol levels have happened. your doctor should perform blood tests before you start and while taking xeljanz xr, and monitor certain liver tests. tell you doctor if you were in a region where fungal infections are common and if you have had tb, hepatitis b or c, or are prone to infections. needles. fine for some things. but for you, one pill a day may provide symptom relief. ask your doctor abou

meanwhile pepsi is higher. company saw higher sales in its snack business north american beverages were lower, still sequentially better than last period and management sounded very upbeat about turning around the beverage business. we talked to the cfo he said they're investing a lot in marketing and advertising behind beverages to boost the pepsi brand. they're already seeing a turn around for the better in gatorade and mountain dew. >> and the initial reaction was up a bit >> and expectations were low this morning on "squawk box" texas was revealed as the year's top state for business but if there are top states there are also some bottom states >> scott cohn has a look at the states on the list >> there always has to be that flip side. and just like at the top of our list there are some usual suspects at the bottom take a look. tied for 45th place is maine which ranks at the bottom for work force, and rhode island still working on its infrastructure number 47 is hawaii. it's america emphasis most expensive

investors were focused on earnings hoping that pepsi's strong earnings report today would set the tone for the rest of the season. the dow jones industrial average rose 143 points to 24,919. the nasdaq was up thr and the s&p 500 added nine. bob pisani explains why this earnings season is critical for the market. >> the last earnings season was all about raising estimates thanks to corporate tax cuts and share buybacks and expanding global growth, but a lot has changed in the last three months this time around, investors really just want to see companies maintaining their earnings estimates and not cutting them. that's important. now thatay seem like bit of a downgrade in expectations, but it's not,en g the big gains we've seen in the earnings recently. second-quarter earnings, for example,ec are ed to grow 20% in the s&p 500 and that's about far off from the first quarter's 26% growth. despite the trade war talk, the company feels comfortable with g the earnis guidance that they gave earlier in the year and that's a very bullish sign for stocks and one of the reasons the market has bee

. >> thanks guys >> shares of pepsi popping soda sales down. snack sales up is that the right recipe we are trading pepsico next on we are trading pepsico next on "power $50? actually,duncan got his $500,000 for under $28 a month. less than a dollar a day. his secret? selectquote. in just minutelunch.ectquote agent son shop nearly a dozen highly-rated life insurance companies, and give you a choice of your five best rates. duncans wife cassie got a $750,000 policy for under $22 a month. give your family the security it needs at a price you can afford. i was on the fence about changing from a manual to an electric toothbrush. but my hygienist said going electric could lead to way cleaner teeth. she said, get the one inspired by dentists, with a round brush head. go pro with oral-b. oral-b's gentle rounded brush head removes more plaque along the gum line. for cleaner teeth and healthier gums. and unlike sonicare, oral-b is the first electric toothbrush brand accepted by the ada for its effectiveness and safety. what an amazing clean! i'll only

esta es la pepsi.tres aÑos estaba alegrÍa matÓ a 16 personas. blanca rosa nos habla de los sÍntomas de esta enfermedad que cobrÓ la vida de una persona nueva york en estos Últimos dÍas. blanca: es el retorno de un viejo enemigo de las autoridades de salud y de los residentes de Áreas pobres en esta ciudad. son 18 las personas afectadaspor el rebrote de la vaquerÍa de la legionella, que ayer cobrÓ su primera vÍctima mortal en lo que va del verano. otras siete personas permanecen hospitalizadas. >> el departamento de salud ya ha hecho limpieza en todas las torres de agua, que posiblemente fueron contaminadas. blanco: el legionario es una enfermedad respiratoria, como una especie de neumonÍa, que es causada por la bacteria de la legionella que crece en agua tibia, por lo general en torres de enfriamiento. se transmite a los humanos al respirar el vapor con microscÓpicas gotas de agua que contienen la materia. entre los sÍntomas estÁn tos, fiebre, o dificultad para respirar, dolores musculares y escalofrÍo

esta es la pepsi.stino turÍstico con hoteles de lujo en la zona montaÑosa. explosiones destruyeron parte de la planta de gas. las autoridades evacuaron unmilÍmetro de cinco millas a la redonda que luego se redujo a una milla. no se informaron de heridos ni de las causas del incidente. familias en california abandonaron sus casas debido a un incendio, que sigue creciendo, mÁs de 1400 bomberos combaten las llamas en medio de un calor extremo, fuertes vientos y un terreno complejo. elincendio que arrasÓ por mÁs de 12.000 acres, cobrÓ la vida un aviÓn monomotor se estrelló en california. de las tres personas a bordo, dos fallecieron y otra resultÓ gravemente herida. el portavoz del aeropuertodijo que poco despuÉs de despegar, el piloto reportÓ problemas con el motor y tratÓ de regresar, pero la aeronave se estrellÓ cerca de una autopista al sur. en la florida se registrÓ otra tragedia aÉrea. dos avionetas chocaron en pleno vuelo. y se estrecharon en los pantanos. las dos aeronaves eran parte de una escuela

who doesn't love pepsi stuff? drink pepsi, get stuff.k for me.r 10% jennifer: right. lemonis: i need to think for a minute. jen is basically backpedaling on the deal that we made, and while i like her business and i like her creativity, i'm really struggling with how she's viewing me. can i borrow you guys for a minute? let's maybe chat over together. i'm not there to save the owner. i'm there to improve the business. and the business involves everybody. so, jen came back to me and said, "instead of you having 25%, i only want you to have 10%." so you guys are gonna help me make this decision. does this business need another set of hands and eyes? dustin: if it wants to be more than it is right now, then yes. brian: she could use another set of hands around here, yes. lemonis: hey, jen. jennifer: yeah? lemonis: i think what i heard from the team is that they believe the business could use more structure. they want a career here. i know that my offer is $250,000 for 25%. i will go down to 20%. i will also change my number to $200,000, not

jumping higher on their first day of trading it's the best performer in the s&p 500 right next to pepsi of course so it's a tie there. back in january, green mountain remember them? yeah, they struck the $21 billion deal to combine with dr. pepper to form the seventh largest food and beverage company in the u.s.. let's take you back live to brussels right now belgium i'm hearing that as we wait oh, there it is. we have just landed, we've just seen air force one land with president trump on board. this nato summit the north atlantic treaty organization, this is an all-out fight over money and it's already happening he hasn't even stepped off that plane. the president is gunning for this fight already in a tweet, calling out nato members who aren't paying their required share of the nato budget. so here is how it works. the u.s. throws far more money into the nato kitty for the defense of europe than any other country in europe that is a member of nato, there are 28 of them and before the president even took off for belgium to demand nato allies boost their defense spending the president

pepsi makes pepsi but also mountain, grady. we have seen sales decline.ne but pepsi has said it will not do that and it is doubling down on advertising for the brands i have mentioned pepsi, gatorade and mountain dew. how large the us markets reacting to all the turmoil we have had in the usa and in the uk with the brexit negotiations. is there any reaction on the us markets? there really isn't. investors here are concerned with two things, the impact that donald trump's protectionist trade policies could have and also second—quarter trade earnings. they wa nt to second—quarter trade earnings. they want to see that american corporations are taking advantage of a table business environment here in the united states. growth is trundling on nicely, tax reform is helping businesses pad their bottom line. when it comes to british politics, it is not really having any impact on what is going on in these death around me. thank you for that. let's have a quick look at how the markets have been getting on today. durling fell, it was down against the dollar and the

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pepsi was up more than 4% after reporting profit.ne number for the previous quarter was coming in ahead of expectations. banks declined before jpmorgan citigroup's gave their results -- are going to give the results on friday. julie: "what'd you miss?" a growing push for facebook .reakup newest memberthe of the facebook -- freedom from facebook collision. josh idol joins us from san francisco with the story. josh, i have never heard of the freedom from facebook coalition. i mention the fact that it is getting this big supporter in the union could be good news for its efforts here. >> that's right. if you had been at their shareholder meeting this summer and looked up into the sky, you would have seen a banner being can are -- carried in the sky to promote the new coalition. moveon.org,s like but have in the communications workers of america join is the big deal for them. they are an important player within organized labor. it is an influential voice in the democratic party and among progressives. union to largest endorse bernie sande

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who doesn't love pepsi stuff? drink pepsi, get stuff. alright guys let's go!orry, there's another way. directions to the greek theater. (beep) ♪can i get a connection? ♪can i get can i get a connection?♪ ♪ohhh can i get a connection? ♪trying find the old me and we got to know the friends of our friends.r the friends. and we found others just like us. and just like that we felt a little less alone. but then something happened. we had to deal with spam, fake news, and data misuse. that's going to change. from now on, facebook will do more to keep you safe and protect your privacy. because when this place does what it was built for, then we all get a little closer. lemonis: my restaurant. yeah. a call to come up to... dino: and it was, "we want you by yourself." so, i'm like, "all right. my wife's not gonna like that. we don't do anything separate." and i said, "no. no, no, no." lemonis: it wasn't intentionally to leave you out. it was just you and i to work with the chef on how to find a co-packer. dino: that's fine. lemonis: i'd like to show you the sauce. dino

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whereas pepsi has the frito-lay operation.has been spending a ton on advertising, but pepsi is falling into the second-place role there and having a harder time turning that business around. but thank goodness for frito-lay. scarlet: blackstone plans to raise its next global private equity fund three years after gathering $18 billion from investors. what does this say about where blackstone sees the credit cycle and business cycle? >> it seems to be there is still a hearty appetite for private equity and alternative assets. blackstone had the record back in the day, $21.7 billion raised in 2007. that was bested last year. they raised 24.7 billion. we will see if blackstone tries to get more than that. they are aiming for more than $20 billion. scarlet: guggenheim, striking a deal to acquire a company, in an effort to bolster its restructuring and liability management practices. the financial terms were not disclosed, but it was announced the cofounder will join as cochairman of guggenheim securities. talk us through how this f

could this mean pepsi might one day abandon its drinks business? it comes our eating habits. then as presenting a significant challenge, drinks businesses, pepsi being one of them mountain dew, gatorade and the rest of the day that bridges, beverages, and as result, the company has been struggling a little bit because they're sort of, what do we do? we know that our core beverage businesses suffering, apparently soda sales the united states have hit a 30 year low this year, and as presenting the big challenges. and at the same time, they still want to consume salty snacks. so he said in a conference call, they are now maniacally focused in ensuring that their beverage business is in the recovery mode, they're going to spend more on advertising to try to compete with arrival and not give up the drinks business desk yet, even though many americans seem to no longer want those sugary sodas. they will carry on advertising the unhealthy sugar drinks and not come up unhealthy sugar drinks and not come up with some healthier alternatives? they have tried.

we're going to give you the trades on pepsi, quest diagnosi diagnosics, smucker.ourtney has look at what's coming up on "power lunch. >> trump slams nato countries o twitter. now he's coming base fo face with the leader of those countries. will he change his tune in person >>> then how worried should you be about a recession a look at fears versus facts and check out this history stock up more than 15% in the past week, but tank iing today on a downgrade. the analysts who made the call joins us coming up on "power lunch", but the halftime report is back with more after this overwhelming air fresheners can send you running... so try febreze one. with no aerosols and no heavy perfumes. so you can spray and stay. febreze one. hello. let's go for a ride on a peloton. let's go grab a couple thousand friends and chase each other up a hill. let's go make a personal best, then beat it with your personal better than best. let's go bring the world's best instructors right to you. better yet, let's go bring the entire new york studio - live. let's go anytime, anywhere, with

nicole: trish absolutely right and we saw it with pepsi today, and you mentioned the economy was thatbs report better-than-expected jobs report and one of the reasons why this dow is up four days in a row its longest stretch of gains in four weeks and we're getting close to that dow 25,000 mark, so take a look here you see the nasdac, s&p and dow all gaining mostly green for most of the members among the dow jones industrial average and those dow 30 and of course the heavily weighted ones , boeing, chevron, united health these and dow dupont accounting for more than half of the dow gains some have 132 points right now and also all-time highs for united health and visa so as i said as we're approaching the 25,000 mark we might be able to start noting some all-time highs once again. and then you mentioned earnings season pepsi came in this morning better-than-expected numbers for the quarter beat in the top and bottom line they reaffirmed their outlook, we'll get today after the bell too that too is higher delta later in the week and then the banks on friday so big picture for s&p 500 c

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it's all changed at madison square garden after 108 , coca-cola is being replaced by pepsi. him includes properties including the radio city music hall and the forum in inglewood. pepsi will be an official partner of the new york next and the new york rangers. -- the new york knicks. yet warnings, the worst is to come, all due to the chinese slowdown and u.s.-china trade. will look at the outlook for the currency in just a moment. this is bloomberg. ♪ haidi: it is a: 30 a.m. here in sydney. futures looking pretty positive. really this broad-based rally we have seen as markets turn more risk on on news of china's fiscal spending plan. beautiful day here in sydney. there is the sydney harbour bridge. it is about 14 degrees outside. ramy: you are watching "daybreak: australia. let's go to first word news. to theffs returned headlands later wednesday when president trump meets a delegation from the european union. he tweeted that tariffs are the greatest. russell says john kelly ocher is not carrying a new deal to washington but wants to sound out possible solutions. >> they sou

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that are sold next to a homicide cannon all right everyone knows that everyone knows that by the way pepsi almost actually awful don't care hundreds of palestinians. the rats that took place on the gaza border hundred two were wounded in the own rest by what by who were they were they were just wounded they were they were wounded you know like there's other things just happen like a like a rainstorm or sleeping with your wife's sister it just happens you don't know she was slapped with that's all you. know you know so big point is it encrypted ledger of transactions that is global fast and free to use and perhaps the best way to explain it is to go through the arguments people have against it people say it's not backed by anything other by does that back by that there's no you know there's nothing to what are you going to hold you like i have a thing you know big going has no chickens ok there's no chicken right. but neither does the u.s. dollar it's not backed by anything either and over ninety percent of u.s. dollars aren't even printed so you can't even point to a green piece of paper w

i'm mindful of the people who are saying don't be in pepsi or at least be cautious are very good analysts. that's what starts tomorrow morning. maybe is freaks people out, if it's bad, i suggest they have optionali optionality. i think the powerhouse, with the banks. >> you've been making the point basically over the last handful of days, at minimum, that people have been too focused on the noise. on the negative. that things are good >> look, a tweet about automas.c we've had enough of bmw and mercedes we caused this rally to be erased i'm totally sensitive to that. we didn't get anything this weekend that was noteworthy. almost as if people are saying let's go book to the fact that the employment may have been the best we recall can we recall a number that perfect? >> and you said it this morning, the buyers are back. >> yeah, we got the buyers coming back. >> yeah, there's so much upward momentum in this u.s. economy. and it stands out in the rest of the world. i know, pete, you said last week, you want to be u.s. centric. the consumer is calm jim's point on jobs, they were strong revi

google parent alphabet and those blowout earnings we got last night got some breaking news here on pepsinouncing right now that it is taking over the refreshments contract at madison square garden. remember, coca-cola has been msg's beverage company going all the way back to 1910, some 108 years. pepsi will now become the exclusive nonalcoholic beverage and snack partner across all the msg properties ceo and msg ceo james dolan announcing it together this morning at the garden, guys, in new york obviously, no financial terms are disclosed on this. we don't really know the size and scope, but it is a big deal. and it shows you the soda wars are alive and well for pepsi to swoop in and take this long running coca-cola contract not just the garden, but it's the knicks and the rangers and the rockettes and the concerts and everything else that goes along with that. >> radio city, also. >> exactly >> i'm sure it will have an impact on the level of play in the arena, as well >> oh. are you hoping that? >> no. >> are the knicks not doing too well >> no, they're not. >>i >>ing. >> oh. well, look

. >> and he is a way to get long shares of pepsi for less than $2 >>> as media companies compete withnetflix, one company is kicking everybody's you know what wwe. and the chart master says beware, a body slam is coming. we'lte

. >>> uncle drew based on the famous pepsi max commercials where kiri irving takes title character as heri t to put together a team t compete i tournament and he's introduced to uncle drew, who put together old school team including characters played by other nba stars like reggie, and shaquille o'ill. this film entertained me and i thought it had great message.wh basketball films ias r i go to he got gamen or white can't jump to fame a few but i don't feel ts film is on the level of those movies but i did eoy it it' worth a matinee. i gave uncle drew a three out of five and those are the reviews this week, kevin fox news ♪ . ♪. >>> the burger chain in and out isarildly p in the west coast. but if you're hoping any time soon out of luck, it refuses to sell frozen patties and that is why right now allf their locations are within throw hundred miles of the company's tty make facilities in california andey texas. say they're comtted to fresh food, and don't plan on expanding any time soon. >>> iould love to see in and out in dc but i can appreciate that reasoning. >> hey. >> it's a good

breakfast, snickers and diet pepsi? yeah, but that... originally, it was snickers and diet pepsi.thier, like milky way now? well, then i went to milky way. oh, i was just guessing. and then i went to twix because twix-- i find that i don't eat as much anymore, so i will only have one of the twix. well, i have to tell you, having been such a fan for so many years of "jeopardy!" and humiliated by you on "high rollers," i loved getting to know you. and i really appreciate the time. - thank you so much, alex. - my pleasure. >>> president trump lashed the media this week for their trump derangemenderangement syndrome f the media coverage is negative. i'm steve hilton. with me is tommy lawrence. we have a can't miss trump watch. i got back from a family r.v. trip.

. >> hay jessica: en la sierra de guerrero, tambiÉn coca-cola y pepsi han dejado de vender.la sierra, , aquÍ en corralitos. el lugar quedÓ desolado, una balacera hace poco durÓ mÁs de seis horas. los pobladores no han podido ni regresar por sus pertenencias, sus casas han sido saqueadas. el hospital de la zona ubicado a menos cinco millas de la tragedia, estÁ lleno de enfermeras y doctores aterrados. >> nos da miedo quedar atrapados en medio del conflicto. >> la Única defensa que tenemos es nuestra bata, nuestros uniformes. eso es lo que tenemos. mÁs seguridad no hay. jessica: en guerrero, mÉxico. jessica zermeÑo. jorge: la corte suprema de colombia llamo indagatoria al expresidente, soborno de testigos en una disputa legal que tuvo con el legislador, ivÁn cepeda. un juez otorgÓ un recurso de amparo al repartidor de pizza ecuatoriano que fue detenido cuando fue a entregar un pedido a una base militar de nueva york. eso significa que pablo villavicencio saldrÁ en libertad y su deportaciÓn se detiene temporalmente. blanca rosa estÁ siguiendo el caso. blanca: en las afueras de