i want to highlight procter & gamble and pepsico. the strong dollar can soar.

but one of the laggards is pepsico. laggards only because pepsico stock is still up 3% so far this year. and it's lagged some of its peers in the sector. so maybe due for a bounce. but some of those laggards perhaps due for a bounce maybe if they can catch a bid. but again, melissa, it's all about whether or not that catch-up game contins. back over to you guys. >> all right. thanks so much dom chu back at headquarters. so any of these names worth a buy? grasso? >> when you look at it, i think xlp, that's your staples. you're hunting for that because you're hunting for yield. >> okay. >> pepsico, as dom just -- i wish we still had him here, because i have a question. but pepsico -- >> don't do that. >> a name you want to be in. but if you look at all these other thames you have procter & gamble, coca-cola, alteeia group. i still own altria. >> you want to be in staples be, you would pick another name. not that loser. >> amazon is a little scary. traded down below 500. it's at a pretty amazing rally since that february 1

. >> my charitable trust owns pepsico.t's right an $100, it's so well run, we don't have to worry about small cap stuff. they're so consistent, the best organic growth. i prefer if you're going to be in that category to be in pepsico. >>> all right. campbell's soup, general mills and hormel have finally jumped on the natural and organic bandwagon. i want you to put them on the shopping list and pull the trigger for the next big sell-off. >>> much more "mad money" ahead. i'm talking to the ceo of box, and then a brand-new edition of "am i diversified?" plus "the lightning round" is just ahead. so stick with cramer! ♪ (ee-e-e-oh-mum-oh-weh) (hush my darling...) (don't fear my darling...) (the lion sleeps tonight.) (hush my darling...) man snoring (don't fear my darling...) (the lion sleeps tonight.) woman snoring take the roar out of snore. yet another innovation only at a sleep number store. >>> is it finally safe to circle back to box, the cloud-based intersurprise stores provider,/mobile collaboration platform? it's a sto

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former ceo of pepsico and apple, great to see you welcome to the broadcast. >> thank you, lou.u: we got a lot of folks saying that donald trump can't get elected, he has just been lucky, going up against the goliaths, here he is, what is he doing that is working for his brand? >> i'm not here to endorse anybody. donald trump or anybody else, but let me say that donald trump has done a brilliant job of marketing that goes back to what i learned in the pepsi challenge era, pepsi o was out sold in the southwest. by coca-cola, we created a pepsi challenge campaign, several years later we passed coca-cola. what donald trump did was he said, reality, is the establishment. perception is the fact that the middle class is disappearing that the politicians just did not understand what was going on in the workforce. the workforce has changed radically, it is on-demand, it is people who are part timers, independent contractors, freelance workers 40% of the work force today. it is growing, donald trump, talked to them, he didn't care whether his facts were right or wrong. they knew he under

i want to highlight procter & gamble and pepsico. the strong dollar can soar. procter put on a tutorial on how little it makes so much of the merchandise over seas. you felt bad for them. pepsico is jumping the gun because people started to figure out the bounty it can take in if the dollar has peaked could be a massive switch. not going to wait for the conference call. they are betting out of it. you want amazing? here's two. these two are so good here. estee lauder and j & j. they sell more than half hair goods in other countries. i can only imagine how much they will raise guidance for 2016 now that the dollar has peaked. higher prices and don't forget mcdonald's. i don't care if chipotle goes into. i don't care shake shack got upgraded. we know ceo steve easterbrook sent the stock rising higher. you ain't seen nothing yet. at the same time the dollar is declining the price of beef is going down. listen to sonic ice quarter. a lot of ways to win. few companies do as well as industrials. general electric started buying from the international trust. ge has bee

indried nui has been the ceo of pepsico for almost ten years.e tenure at the helm is truly extraordinary. since taken over. aggressively moved into healthier snacks to be less salty and less fatty. she's cut billions in costs, but most important lly indra nooyi s transformed from a lumbers domestic company to a fast-growing powerhouse with focus on healthy snacks that the millennial can't get enough of. that's owned by my charitable trust, trying to build a sizable position, and if it would just come down. the sixth member how about howard shultz, founder and ceo of starbucks. he ran the company, but after he stepped back, the company started to stumble, so he returned to the ceo job. since he came back, the stock is up 535%, dramatically outperforming the s&p 500, which is up just 44%. when shultz left the company, there was concern that starbucks had expanded too rapidly resulting in a same-store sales slowdown, but he put starbucks back into a growth mode, and delivering fabulous comparable same-store sales. he's taking the brand to china, he

he's the former ceo of pepsico and apple. john, it's great to see you and welcome to the broadcast. thanks for being here. >> thank you, lou. good to be back with you. >> we've got a lot of folks saying donald trump can't get elected, that he's just been lucky, he's going up against all of these goal looits and structures, he hasn't got a chance in the world yet here he is. what's he doing that is working for his brand? >> well, i'm not here to endorse anybody, donald trump or anybody else, but let me say that donald trump has done a brilliant job of marketing which goes back to things that i learned in the pepsi challenge era. pepsi was outsold ten to one in all of the southeast, all of the southwest of the united states by coca-cola, they owned reality, we had to own perception so we went in and created a pepsi challenge campaign and several years later we ended up passing coca-cola and became the largest selling soft drink in the u.s.a. in packaged goods. what donald trump did was he said reality is the establishment, perception is the fact that the middle class is disappearing a

. >> and pepsico kasich is pulling close to trump that should be fertile group for trump. so i think it is tightening in all of states now. and looks to me as though trump lost a little bit of is time or maybe cruz picked it up. perhaps antitrust effort, big spending all of stopping trump may be having some impact. >> critical thing, where is the governor? you have governor, and ripe, party chairman, all wisconsin's. lou: reince priebus, the wisconsin mafia, they are not going to be there boosting donald trump. >> i think critical thing, governor said i don't want to endorse yet, it is april 5 it is not far, i don't think that ryan will end up endorsing, but structure will go from -- where walker goes. lou: you know that structure of the state, considering paul ryan, reince priebus and scott walker from wisconsin, and who knows how many other functionaries that whole state app rat i apparatus is going to be behind ted cruz. >> i think cruz could win that state, it gives him added momentum, we still have a donny brook, i would still bet on trump having most delegates into t

algebra of all costof investing and the doarck oall l oc we neeeeto judge it t an apettoppba psico pepsico is worth 50s l ls than not. apple is n n woror t tt@t@r r r 7-7-split, is it? let's go or what atoto price rerely means. hehe's simime gebra. the are price p for tio, the p equals p eqls the e times what's own as the mululple or m. e times m equals p! we're likiki algebra and trying to solve f w wt we'r'r'ring pay for the earningngstre. what's'uhe m m mple wegogo pay?e price earnrngs multiis the ke tel us what investors are willininto fororover for a compans fufure earnings. e st imporornt dme thth p pces ltlt the e tataininedie that has s the effect t he size ofof the valuation speciasauce -- -- the company's gwth rate h is why i'm constany talkinabout growth of salelele and earnings and pay multiple ount for tith ster growth becau thahames the earnings will t larger and rger in years i had. often you hear a gueststay this themeans i i ieaper thanos than m mt ststksksn the s&s&0, or g fasteorore spspial anan averageckecec of a catalyst tototour pean the. we use this pe ratio whehewe

my charitable trust is buying pepsico, best of the lot. as for the final red hot group it can still be exploited without much risk. the fed does pose a hazard. i'm talking about everything that goes into a home. i don't mean the home builders. they are not for me. i'm focused on home depot and everything it sells in every aisle. we have brigs and stratton on the show, the makers of gasoline engines for outdoor power. this was the strongest stock i saw the entire chart book we also have the usual suspects doing well. fortune brands home and security. meanwhile the stone makers martin marriott materials have been rockets. they have to cool down first. we often forgot how correlated waste management is to home construction. this is a terrific one to buchlt which ones haven't run enough? i would focus on rpm international which makes rustoleum and other products in home improvement to stanley, black & decker. this one we have to get behind, newell rubbermaid. they have come down a great deal since it announced the deal. it represents tremendou

pepsico is worth 50s less than coca-cola? not. apple is not worth that after a 7-1 split, is it? let's go over what a stock price really means. here's simple algebra. the share price p for ratio, the p equals the e times what's known as the multiple or m. e times m equals p! we're liking algebra and trying to solve for m what we're going to pay for the earnings stream. what's the multiple we're going to pay? the price earnings multiple is the key, tells us what investors are willing to fork over for a company's future earnings. the most important dermer of that price earnings multiple, the vital ingredient that has the valuation special sauce is -- -- the company's growth rate which is why i'm constantly talking about growth of sales and earnings and pay multiple amount for those with faster growth because that means the earnings will get larger and larger in years i had. often you hear a guest say this stock is cheap. what they mean is it is cheaper than most stocks in the s&p 500, or grows faster or more special than the average stock because of a catalyst about to occur and ch

coca-cola, pepsico and dr pepper.rt your day on fox business 5:00 a.m. ♪ >> my next guest is an act is. it was pulled after the campaign learned that she had previously started some adult movies. come on in, amy lindsay. you have now decided to endorse donald trump. >> i have. the job opportunity. we assume because you are in it, that is who you are leaning towards. what is the attraction of donald trump? >> first of all, i was in the test cruz. i am not an adult actor. i have only done rated r. always leaning towards that candidate. trump was always someone that i definitely had my eye on. over the course of the last few months, i think it had been pretty good company today. charles: it has been an excellent day. how did that whole thing go until then? >> i am an actress. i got a call to go to an audition. i knew that it was going to be for a republican candidate. i liked what it had to say. when i got to the actual shoot that day, it was for ted cruz. i do not think people realize we do like six commercials. some ve

. >> here's a man who is really using all the stuff he laerchd at sam's and pepsico.e's talking with elm pathy, need for touch. people want to shop. 90% of people like to go bricks and mortar. re-inventing the front of the store. now they have some great stuff. billion dollar brands. they have a lot of categories. growing 20%, 30%. brian cornell has re-invented target in a way that says we're opening in tribeca. in october you go to target. target greatland where you need those giant land masses opening next to colleges. how many times when you take your kids to college i'm not going to walmart -- i'm not going walmart. take that gun from my head i'm not going walmart. they will go target. >> we haven't experienced that yet. >> how many apple crates do you need to put your clock radio on. >> we go target my eldest for throw pillows own clothes. my youngest for swim wear and furniture. what cornell is doing is saying we're going intercept when you have a baby we'll intercept when you move your kid to college. when you move your kid to college you don't go amazon becaus