letting the snow in and i wanted to just end my life and i saw this angel, it was a white april perration. and that apperration told me to go to a certain place. i was like oh, crap. i packed my camero up with a bunch of booze and drugs and gunds and guns and i drove out moo this blizzard to find this place. >> he said the sign he was told to findlet led him to a rehab place. he then created pepper butt company 15 years ago 50 year revenues were $89,000. last year, 1.5 million so how i do? it was the hottest thing i've ever tasted. >> how do you feel >> that's good so i had more, and more. but i was handling it well he says women can take the heat better. >> she's a pro. >> turns out a wasn't such a pro. two hours later i found myself inka pass tated in the woods with cramps i haven't had since childbirth. >> i won't lie, it's like eating lava but that endorphin rush takes over and it feels good. >> he says they also have medicinal properties that may save lives they've certainly saved his. >> i can show no matter how low in life you get, there's always a chance to succeed, you just got t