themselves. [ cheers and applause ] >> we've been talking with dana bledsoe, who's been working with perricone mdover 11 years, and now we have a special surprise guest -- someone who just couldn't stay away. >> [ chuckles ] >> please welcome the most respected dermatologist and beauty researcher in the country, dr. nicholas perricone. [ cheers and applause ] welcome. you are the dermatologist to some of the biggest celebrities in the world. when people start using your products, clearly, they keep using them, which really says a lot. >> well, it's very gratifying to me that they continue using the product. it means that they are finding that it does work, and that's important. i spent 25 years of research on these products, and there were several reasons to do it. i had some theories about what was causing aging and wrinkling, but in addition to that, i wanted to change the cosmetic industry. >> mm. >> the cosmetic industry was based on promises -- most of them, empty promises. >> [ chuckles ] >> so, i wanted to give the consumer something that would truly work. >> mm-hmm. >> and that meant that

. >> announcer: the following is a paid advertisement for cold plasma sub-d by perricone md.ow old does your neck make you look? would you like to take years off your appearance and help remove some of the signs of aging on your neck for a look that is firmer, tighter, and more youthful? well, now you can. introducing dr. perricone's cold plasma sub-d. sub-d is specifically formulated for the area called the submandibular. often neglected, the skin in this area has unique needs, and

,,,,,,,,,,,,,,,, >> announcer: the following is a paid advertisement for cold plasma sub-d by perricone mddoes your neck make you look? would you like to take years off your appearance and help remove some of the signs of aging on your neck for a look that is firmer, tighter, and more youthful? well, now you can. introducing dr. perricone's cold plasma sub-d. sub-d is specifically formulated for the area called the submandibular. often neglected, the skin in this area has unique needs, and cold plasma sub-d helps tackle the most common signs of aging on the chin, jawline, neck, and décolleté. coming up in the next half-hour, you're going to meet the creator of sub-d and the dermatologist to the stars, dr. nicholas perricone. dr. perricone believes that aging is optional, and you don't have to age like your parents. having written five new york times best-selling books, dr. perricone is the leading authority on reversing the signs of aging. dr. perricone has 41 patents to his name and has been called "one of the best dermatologists in the u.s." >> people ask me, "gee, why has the beauty ind

>> announcer: the following is a paid advertisement for cold plasma sub-d by perricone md. how old does your neck make you look? would you like to take years off your appearance and help remove some of the signs of aging on your neck for a look that is firmer, tighter, and more youthful? well, now you can. introducing dr. perricone's cold plasma sub-d. sub-d is specifically formulated for the area called the submandibular. often neglected, the skin in this area has unique needs, and cold plasma sub-d helps tackle the most common signs of aging on the chin, jawline, neck, and

. >> announcer: the following is a paid advertisement for cold plasma sub-d by perricone md.you like to take years off your appearance and help remove some of the signs of aging on your neck for a look that is firmer, tighter, and more youthful? well, now you can. introducing dr. perricone's cold plasma sub-d. sub-d is specifically formulated for the area called the submandibular. often neglected, the skin in this area has unique needs, and cold plasma sub-d helps tackle the most common signs of aging on the chin, jawline, neck, and décolleté. coming up in the next half-hour, you're going to meet the creator of sub-d and the dermatologist to the stars, dr. nicholas perricone. dr. perricone believes that aging is optional, and you don't have to age like your parents.

." >> announcer: the following is a paid advertisement for cold plasma sub-d by perricone md. how old does your neck make you look? would you like to take years off your appearance and help remove some of the signs of aging on your neck for a look that is firmer, tighter, and more youthful? well, now you can. introducing dr. perricone's cold plasma sub-d. sub-d is specifically formulated for the area called the submandibular. often neglected, the skin in this area has unique needs, and cold plasma sub-d helps tackle the most common signs of aging