pescadero is a sleepy seaside town not far from the city. the area has a mild climate and rich earth, the perfect setting to produce vibrant flowers. a rainbow of blooms are picked here on the hour, every hour, 6 days a week. >> we love it when we first work the soil with the equipment. you turn the ground over. it's got a nice, fresh smell to it. and you work in the soil, leveling it off, making rows so you can plant your qeeds. and then 90 ys to 120 days down the road, you see the flowers come up, and your production, and we get a tremendous satisfaction out of that. >> yellow yarrow, delphinia, larkspur, stock, and dianthus pepper the landscape, and eventually make their way to bouquets around the world. >> once in a while i have tours here. we walk them through everything from bare ground to seed to the production growing to all the equipment that we use. and they're kind of amazed what it takes to grow all this stuff. it's a lot of countless hours and a lot of work. it's a lot of hard work. >> a day in the life of a flower arrangement m