if you think about the leaning tower of pisa, they didn't make it lean on purpose, but if you go to pisa, there are tons of tourists there. because if you see the leaning tower, you can talk about it when you go home. where it doesn't matter that just 100 miles away is the parthanon, one of the most beautiful buildings in the world. it is subtle and easy to talk about. are you going to build something as interesting as the leaning tower of pisa. are you going to make a product or service that when people are done using it they can't help to tell their friend about. >> and can you communicate that in an easy way. >> not the facts, the story. >> seth godin, really appreciate you coming on to share your thoughts. >> thanks, j.j. >>> when we come back, we'll have more on small business in washington. should the head of the spa be elevated to a cabinet-level position? >>> and an entrepreneur's conundrum. sell clothing online or in an apartment store? you know, those farmers, those foragers, those fishermen.... for me, it's really about building this extraordinary community. american express i

. >> son para las personas que salen del país, en el momento que la persona pisa territorio extranjeroa partir del 4 de julio uno de los perdones será en territorio estado unidense . >> es bueno para no separar a las familias y evitar las prolongadas separaciones de las familias . >> los centros de control y prevencion de enfermedades violaron graves reglas . >> los detalles para el fin de semana al regresar . >> (♪ ♪) guerrilleros de las "farc" murieron en combates e . >> 8 guerrilleros de las farc, murieron en combate, entre ellos alias silvio, benítez que llevaba más de e20 años en la guerrilla. >> sabe cómo funciona la pildora del día después . >> nuevas evidencias dice que no hace lo que dice, sino que la pildora, demora la ovulacion y previene el embarazo . >> se espera que grupos religiosos dejen de verla cómo abortiva. >> los centros de prevencion de enfermedades con graves procedimientos con las vacunas, algunas vencidas,. >> se viene buen clima en camino . >> guillermo quiroz con el reporte del tiempo . >> gracias buenas tardes . >> feliz miércoles . >> después del tránsito d

♪ >>> we're used to dot-com, dot-org, but what if someone gave you a web address that ended in dot-pisae are nearly one of the 2,000 ideas submitted the internet corporation for assigned names and numbers will ultimately decide which ones will be phased in. the public can also raise any concerns over trademark and copyright violationses. >>> ben & jerry's is recalling pint containser the chocolate newt trunk allergy information is missing from the packaging. various stores across the country sold the recalled frozen dessert, no injuries, though, have been reported. if you have the ice cream, you should just toss it out immediately and call ben & jerry's for a replacement coupon. >>> burger king's launching a new sundae at restaurants tomorrow on a limited time basis, the vanilla soft-serve ice cream with fudge, caramel, bacon crumbles and a slide of bacon. do the math, 510 calories, 61 grams of sugar, but you get a bit of that sweet and savory at the same time. >> i like basin on anything. >> on ice cream? >> yes, there's a place in cleveland park that puts it on an ice cream sandwich.

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and things like sopa and pisa matters -- and pipa matter. >> tonight, robert heineman on fighting onliney and cyber security. that is on the communicator's at 8:00 p.m. eastern on c-span2. and tomorrow, democratic congresswoman sheila the jackson lee of texas discussing the u.s. deportation policy. the house oversight committee prepares a contempt of congress report regarding the fast and furious operation. enda the last hour of "washington journal", lois beckett discusses her latest piece on how campaigns are targeting specific online adds to potential voters through the use of yahoo! and google. earlier today, the obama administration announced it would stop deporting young very illegal immigrants and grant them yet -- work permits instead. here's a look at the issue. guest: we have been working with a number of groups to ask the administration to use its authority to prevent the deportation of eligible students, and also the parents and spouses of u.s. citizen children, people who contribute to the country, and pose no threat to our society, and who we should not be putting in deporta