productivity.tion, to the extent you think some of the regulation might have been overdone, i think the republicans are betting they can roll that back and increase u.s. productivity. i think the infrastructure program, done properly, could infrastructure and medium-term growth. some tax reform that would repatriate profits from overseas . there is some potential there. there is a long way to go to see if any of that get implemented. and these issues that were mainly more concerning during the campaign, which are immigration and trade, to me, they do affect the macro economy, but it takes a long time to unfold. you have to negotiate over a long time with other countries and, so, i would see that as a five to 10 year horizon, which is outside the box for day-to-day monetary policy, and immigration as well. if you've got immigration reform , you change how you did it, that would be fine. i see it as something slow moving because it would change you is coming into the country. , i seecro economist tho

really wanted people to see his products. his salesman when all over the world, they cannot always bring designedthing, so he hollow, 10 pickles. you can see they have numbers on them, 1300, 1800, 2400. that is how many pickles you would get in each barrel. so the grocer could say, i like i will take one barrel of the 1500 pickles size. a invented a sorting machine, patented machine that looked like a big drum that rolled and it would sort pickles to different sizes. his sales force when around the pickles --their 10 tin pickles and color pictures of his products. but heinz knew that if people actually taste of the products, it was a sure sale. so we came up with specialty equipment, taking dishes and dishes.nd forks, some of them, disposable, made of cardboard. he would set up little samples in grocery stores all over the country. people would try his product and say, hey, that is what i want. they would ask for it by name. was a big part of the message, of the heinz brand. congress forbefore the pure food and drug act. he w

, quaker products.verything that is launching in the next three to five years they will show me and i can give an opinion -- not that my opinion is the only thing that counts but i can give an opinion. something else i do, i will tell you any time i visit somebody's home i find my way to the kitchen and open cupboards to see what products they have. it is very important if i visit somebody in their home anybody who invites me -- it can be a friend or anybody -- they have to have pepsi products. david: let's say somebody has a product based in atlanta and you see it. what do you do? indra: i let it be known that i'm very unhappy. so if you ever invite me. david: i will change everything. i don't have the other products but don't worry, i would have your products. indra: i appreciate it. david: what about snack products and how are you trying to make them healthier? indra: a bag of lays has less salt than a slice of bread. david: i make take in less salt, but i wonder whether i'll gain weight. indra: you

nooyi: they give me ideas and products, how the existing products taste and what new products we shoulddeveloping. they givme feedback on the commercials and ideas for commercials. i get ideas for everything. the most important thing is to keep out the open because you never know if the negative of an idea can transfer and be a success in the company. one of the things i've let us not to dismiss the ideas. i catalog all of the ideas i send out them to my people. i listen to these group of people talk about our product and this is what i heard. should we be doing something about this? i listen to everybody. david: do you do all of the testing yourself? ms. nooyi: i can actually taste and test products in the early stages. to give you an idea, during the mysticslanning part by tasted over 300 products in a few days. that we are launching over the next three or five years, they will show me rotor types. -- prototypes. i can give an opinion. there's something else i do, any time i visit anybody's home, i make it a point to find my way into the kitchen and i opening cupboards to see what pro

why is productivity so weak?> you will have to explain to me why the formula is. >> it seems sensible to me. i have written what i have said about secular stagnation has emphasized the demand side. i don't want to be heard suggesting that there isn't some mystery on the supply-side as well. i think there is a fair amount of evidence that there is a kind of inverse law that applies where lack of demand creates over time lack of supply. robert is right, you can explain something but not everything and not most by looking at reductions in capital investment i think it's more difficult to think about a range of things during recessions, the development of reorganization and the like that represent a kind of unmeasured investment and are sacrificed during periods of investment. during periods of downturn, so i think i would need a bit more inclined to attribute more of the productivity shortfall to the consequences of the downturn on the demand side then robert is but i would agree with him that there is a puzzling pa

lemonis: the fact that george approved not only one of the products but all of the products, that's thehat i was looking for. adelo: all right. so, george, i came up with a couple of designs. can i show them to you? george: all right. adelo: we came up with the name... george: ta loco. adelo: ta loco. george: i love it. i love the name. adelo: well, i stole this idea from your show. george: yeah, ta loco, that's crazy salsa. lemonis: so what do you think? you think he's made some progress? george: i think so. yeah. i got to tell you. we're making good progress. we're making progress. i tell you, man, i'm -- lemonis: good job, brother. george: i'm pleasantly surprised. i'm happy. like my grandmother would say, "i'm as proud as i can be at this particular moment." now show me some more. [ laughter ] lemonis: now that george really likes the products, we have one more challenge. that's convincing big retailers to carry it. so what do you think? adelo: awesome. this is sam's club. coming in here, this is, like, what i've been working for, to be in companies this big with this -- ah, it's aw

oil production and gas production today is particularly by, say, regulation.ome extra pipelines, of course, would help and those pipelines likely get built now. but i think it's kind of a secondary thing. i really think u.s. oil production today and over the past couple of years, the issue has been about price. increases andion keeps prices down, it's kind of self-limiting. >> what about trump's approach to iran? because he has, of course, been very critical of the deal with with iran..s. deal could donald trump going after iran prove to be a boon for oil prices by taking a chunk of production out of the market? >> yes. bigink this is the real wild card as far as donald trump and oil is concerned. he's obviously talked about iran deal.ng the some of his associates talk about tearing it up. does and let's say we've been back to the situation a a year or two ago where million barrels of iranian production was taken off the by sanctions, it will make opec's job easier and help u.s. drillers as well. there's quite a lot of hurdles in the way of that, not the least

production a bit. the u.s. production of oil will start ramping up next year. >> regardless of what opec does? >> regardless. so the decision today is more of a blip in the oil market rather than a seismic shift. >> okay. >> let's leave it here for now. the opec meeting is definitely going on today. we'll have more coverage out of vienna. in the meantime, let's check in on our european equity markets. we open to slightly lower just hanging on to small gains. up 0.4%. just coming back up from that slightly red start. when it comes to the main european equity markets, similar story there with the markets up a half percent just shy of 1%. the ftse mib up by just shy of a percent. all european forces trading in the green. when it comes to the sectors, you will also note the vast majority of sectors are trading positively. oil and gas trading higher due to this 3% to 4% spike in the oil price itself on the back of these comments by the secretary-general that a deal could be reached today. >>> rbs failed the bank of

what i like about the company is that the primary product, the supplex product, is timeless. it works for everybody. so i'd like to make an offer. $600,000 for 50% of the business. it pays all the bills, it brings the vendors current, we get back to producing, we get back to selling. with a lot of inventory where you can have enough working capital to do sampling and product testing and trunk shows. and we're moving down the road, okay? susana: i am not sure how i feel. i need to know how anna's going to be played into this, because she's a really, really important part of this component. lemonis: she's not gonna get 50% of the business, like she thinks she's entitled to. that's never happening. susana: oh, my god, no. it's gonna be bad. i think this is gonna be a problem with her. lemonis: then she can quit. susana: oh. anna: unlike you, respect means more to me than money, than anything else. you know what i'm saying? i want to see you in my position. susana: i'm already in your position. anna: i don't think so. lemonis: you are not the owner of this business. anna: i didn'

the dangerous product? so you are talking about talking about the harmful product? on our planet, if something calls is a systematic harm, our company allows them to sue. and we provide disclosure that it is dangerous. and when it is dangerous when used in the way that is provided by anticipated sellers then we just ban it. when conduct causes injury or a product causes injury, we try to regulate the conduct. not the talk about the conduct or discussions about the conduct. aliens -- good luck. i will close with this quick anecdote. my wife said as i was heading off to the conference, what is it about and i said it's great, it will be about food advertising to kids. she said isn't that a little narrow? and at first i got really defensive. [laughter][laughter] no, your narrow. i said, are you kidding? we aren't even able to make a dent between all the work in the legal issues, we won't get anywhere in a daylong conference. but i got a little less defensive, not until the plane right here but on the plane because i think it is narrow in some sense. because we are talki

we're not pushing products. we're just showing them that we understand them. >> to stacey's part, they're becoming part of your story. they're buying into here are these two young women who started this company, we're growing it together. >> so true. and those are the ones where they go back the next day to work and they tell all their colleagues about this awesome event they went to and it's word of mouth, organic and natural. it's easy to do. >> what's one last thing that you do in your store to get people in there? >> one of the things we do to tap into the organizations of our customer base. so for us if law firms, banks, women's networks but any group that's really in need of an event and content and a space for their members. and it's great for them because we offer them a pre-packaged event and great for us because we're only marketing to one group as opposed to marketing to individuals to come to an event. those are the ones that are most attended. those are the ones people get excited about because they

everything.ll change i don't have the other products but don't worry, i would have your products. indra: appreciate it. david: what about snack products and how are you trying to make them healthier? lays has less salt. avid: i wonder whether i gain wait. indra: you exercise. play whatever. david: not enough. david: you have been the c.e.o. more than 10 years and most are five years or so. so you have done very well. the stock is up 67% since you have been the c.e.o. to be a c.e.o. now than 10 years ago? you look at k when the world the last decade the inancial crisis changed the world enormously because you had really the world has not recovered from the financial crisis. political up and rls -- upheavals technology is rewriting the rules. what kinds of jobs will you keep how are you y and going to digitize the chain and the ill ex-commerce impact business? there is some technology part of the ry company. in the last seven years in particular it has been a a large company because you have got to be a oreign policy expert and technology person and got to be on the front line and t

been cleared legacy product in the third quarter.urthermore, we anticipate difficulty catching up to match forecaster demand during the fourth quarter. york, bloomberg technology reporter. stockerg staff -- gopro's tumbling. after thinking that it would scale to the skies. what is ailing gopro? >> they are blaming production issues but this is really a bad execution story. they didn't have the problems last year. there was quite a lot of time. ofy finally fixed the ease use issues that people had. you take that and mary that with the production issues. brad: getting into the drone business was supposed to provide a next act for gopro. when you look at this balance sheet and the way that wall street has reacted, are there any bright spots? >> he was very coy about it. he did say in the fourth quarter it would be a small amount of revenue compared to the camera. the biggest thing they have going for them is their brand at this point. they have excellent features, better sensors, technology. the price point is similar. from a pure tax s

>> sure can. >> all of our grocery store products, retail products and some food service products meant for restaurants. >> let's check it out. let's do it. ? ? [ music ] ? ? >> this place is huge in here. >> i know it is four times larger than the original store we have. >> it's right by the fire side bus. >> we have three fire side buses >> they come in and tour. >> they learn about the history and mostly they come to shop. and you know that holiday ham it's right here. these are all of our beautiful hams and all of the products will you buy in the grocery store you can get here and things you can't get in the grocery store like these imperfect products. this is something you can only get here. a lot of meat for a really great price. >> this is only a little over $16. one of the things i noticed in here which is so cool is all of the historical items featured ou >> one of my favorite historical items is the wheelchair. the wheelchair is what started this company. the founder had gotten arthritis and couldn't walk. he realized he couldn't dairy farm anymore so he probably had to find s

kevin: product management is different from product strategy.ing products that were operational, more the guts of the machine. once you have an idea, how do you get it to become a reality. that's the thing kevin brings an amazing expertise to instagram. he has done that before. he has seen that at scale. i don't like to say i'm a good product manager. i think the team will attest. but i love thinking strategically. when you combine kevin's personality and expertise and mine, you get a great pair that i think is like a yin and a yang. emily i noticed you haven't used : your twitter handle much recently. you have a very simple twitter handle. do you think twitter can turn itself around? kevin: i probably should use my twitter account. it is an amazing platform and i think that every company a longer course of growth has bombs. it happens. that is a hard question to answer from anyone's perspective and i respect a lot other done in the past year. emily: you mentioned it every day gets mark obligated. how much of instagram's successes been focused o

that product financed other products.ration of that is our plus product which integrates merchants. we receive a kickback from these merchants. on top of that, we have a subscription service. so it is not like tesla, but it is like tesla's plan to start in a premium segment and bring the price down significantly. we have done that. brad: we have about 10 seconds left. is your first international market going to be london? bastian: we're still thinking about it. i have tried it before, i do not want to be off with the predictions. brad: congratulations on the funding. bastion lehman from postmates. founder and ceo, and bloomberg's eric. tomorrow on bloomberg television and radio, join us for full coverage and analysis of the latest u.s. jobs report. janus capital's bill gross joins tom keene at 8:30 a.m. in new york. coming up, chinese internet giant baidu just joined an form a new alliance with a major telecommunications company. more on that next. this is bloomberg. ♪ brad: chinese wireless carrier unicom and baidu are t

we've tested these products for many years, and in the field under real exposure conditions, the products are safe, d d we he lolotsf studies to shothat. >>many scientists osose researar is not funded bthee pestice ininstry challenge the safe of f onics, saying th even low levels oexexpore can affect the abily y of heybeeses to communicacate and can supupps their imimmune system, making th more sususceptible to o virusesd varroa miteses. >> the effects of these pesticides s on the bees s is manyfold. it affects reproduction. the navigational ability of the bees is impaired. they can't find their way home. if they can't find theiwaway home, they can't riring rourcess back to thehe hive, thehe hive s depleted of worker bees and forager bebees, and ththe hive t crashshes after that. >> and it's not only honeybees that are affected. >> we're seeing broad-scale decline in really important pollininators, like our bumblebees. perhaps 30% of our bumblebees are in dedecline, a a quarter of them at risk of extinction in the near future. >> david goulsonon, a scientistt based in the united kingdom,

so at first, i had just a couple products. and found out what was selling really well, and then expanded on that product. >> simply vague also gives them access to the kind of brand awareness that would have been difficult to reach on their own. >> i go out now and everybody knows about my coasters. it's kind of weird. like i have fans. and it's something i never thought would happen. >> but the store soon became victim to its own success. >> we were getting to a point where the customers would come in and maybe they would like a t-shirt, and we wouldn't have their size. and when it's consignment, we don't really know when we're getting more. >> to have greater control ove the inventory, and give the business a way to scale up, the husband and wife team decided to start their own apparel line called the direction. >> having the direction as another concept gives us the opportunity to take what does well about simply vague and scale it and give the state pride to different areas and different states. >> and where they go, their

so why did bill ford agree to keep mkc production in the u.s.?fficially, ford said it's always reviewing production plants. but this move helps the company in two ways. it allows donald trump to take a victory lap for saving jobs while not having an impact on the automaker. the company billed last year and while ford was planning to move the model out of louisville by 2019 and would have likely shipped to mexico, keeping in kentucky doesn't change the company's overall production blueprint for the u.s., canada and mexico. >> you have to keep in mind, the production and supply chains are integrated and that integration supports american jobs. >> reporter: ford maintains, concern jobs will not be cut to move some production south of the border. the question is whether that promise, along with the commitment to keep the mkc in kentucky will finally convince trump to stop attacking ford. phil lebeau, "nightly business report," chicago. >>> the decision by ford follows reports that apple is looking into possibly moving production of its iphone to the

china is about high-end products.hey are funny consumers who are willing to spend on imported products, luxury products and even walmart products that are priced higher in china that they are in other markets. about we are talking $3000 for a rice cooker. ellen: my favorite is an ironing system that costs about $4000. it comes with instructions. oliver: there is this breakdown of this deal between gannett and tom. did things go south? ellen: things headphone apart long before. this time, it fell apart big-time. get a net is the biggest newspaper chain in the country. it is the owner of usa today. chain,nt to build a huge a bigger chain of newspapers. trump owns the chicago tribune. it was but a few years ago by michael farah. he says that he wants to save journalism. he did not want to give it up. the price was good. end, it dragged on for so long that the deal fell apart. section, the features this is the cover story in united states. -- the united states. it has to do with the nfl. is having problems on tv. nobody e

>> it's the whole product story. it's about the look and feel of the product. how consumers connect with it when they take it out of the box. how it sets up. and then that whole, you know, process of improving it, and supporting customers. you should have this feeling of a really complicated thing in my home, all of a sudden became this drop-dead simple beautiful device that i just can't stop talking about. >> it remind me in many ways about the first nest -- not the other stuff that nest has made actually, but the nest thermostats as well. it's elegant, beautiful, easy to use. nick weaver with eero, thanks for being with us. >> thanks for having me. >>> it's probably too early to talk about holiday shopping, so we'll wait until after this next set of commercials to do it, when "press: here" continues. >>> welcome back to "press: here." lots of things to think about as we get to the holiday shopping season. whether you've been naughty or nice. and scientists will soon release their yearly list of really dangerous toys. my first chain saw they will not recommend

very lucrative production.efore we put rigs of 60., we will be north minimum you the need for steady production? harold: we've done well at the range we've been in. we had a bare-bones budget this year. we need about 1.3 to have some growth in production. it's not a great deal more. it all depends on price. that's what you can do with that. priority? those are your for options with the extra cash flow you are going to get. how do you rank them? harold: we are in expiration company. that's what we do. we try to do it within a cash flow. debt ratio that is acceptable. it gets on the high side if you're not careful. environment, we sought to lower that some. we have been very effective. alix: production on that dividend is not going to happen? harold: no. david, on my trip, i learned they are moving and expanding. david: you wouldn't expect anything less. he personifies the wild that in america. alix: he has been right for a long time. coming up, emerging markets come out of hibernation. investors are betting agai

is, will theave saudi's increase production than?they do increase production, prices could go lower. desley: who is to blame if there is no deal? after all, it is the share they split opec into two halves and those two have cannot -- halves cannot agree at all. angie: thank you so much for your analysis, joining us live from dallas. coming up, china's old economy looks to be roaring back just as its new economy slumps. is goingind out what on, just ahead. this is bloomberg. ♪ desley: welcome back, you are watching bloomberg, i am desley humphrey in dubai. angie: the economy seems like it is coming back as it rose to a three-year high. bloomberg intelligence, the gauge of cargo volume, loans, withuse, and a weighted average. those are the index is he looks at. thisg a look closer into with our editor, malcom scott. >> he did not name this, this was back when he was a provincial official. he was asked what he looks for in the economy. he said, some of the gdp numbers may be there. economye some of the was very different back then when

but even if wages were productivity -- along with productivity, we do have the fact that we are seeing rising income inequality. we have seen that for a long time. inoss of middle income jobs the face of technological change and globalization that was probably accelerated in the aftermath of the financial crisis. so we have people who lost good jobs where they were earning good incomes, and even if they can find work -- because after all, the unemployment rate is low and there are job openings -- sen. heinrich: the nature of the jobs really changed. yellen: the nature of the jobs really changed, and they are taking large wage hits. i just go back to the points i made in response to senator casey's comments. i believe there are lots of things that could be considered that is not in the domain of monetary policy, but there are structural policies, training, education, and safety net. sen. heinrich: ok. you answered some questions earlier that were really focused on mortgages and the tightening mortgage requirements. i wanted to swerve quickly to the -- >> we are just going to break away

but to think about the weak recovery, i focus on what influences productivity, labor productivity. and i naturally think of forces that are sometimes labeled as supply side influences when i think about that. i have a tough time telling a keynesian aggregate demand story if i am focusing on what is it that enhances productivity growth. examples of forces that are good for economic and productivity growth, i get more from the empirical growth literature than from thinking about business cycles. the kinds of things that are good for growth are strong rule of law and property rights, free trade, lack of inefficient regulations, some kind of public infrastructure to the extent that it actually enhances productivity can be good, good institutions for education and health, fiscal discipline and efficient taxation. a lot of these things work through encouraging investment, which can in turn enhance labor productivity. if you look at what was actually done in terms of policies following the great recession, that is from 2009 on, the biggest thing in the u.s. was a dramatic increase in tran

the other will keep the it --ered products are in alex. -- products.k at the component parts of the business by revenue. this is the primary meta business. this is what will become alcoa. this is aluminum production. even though this has been the weaker, the declining part of the business, it had a little the upper rebound last quarter. pricesearcher forecast will gain more than 33% over the next year. you also have engineered products in blue. both of those had weakness last quarter. willll see how the company perform now that it has split. we will continue to track them in the coming days area -- days. mark: some news from volkswagen, american sales equate to a drop of 18 percent. the troubles continue for the embattled automaker. in the wake of the september 2015 emissions scandal. slides -- sales are lower. spend off officially a china business. they are now trading and up 3%. joining us to talk about the challenges ahead for the company is mickey pant, the chf executive officer of yum china. thank you for joining us here in new york. mickey: thank

what is is that it is anything that involves technology or innovations to improve the process or products we're making the benefits of the manufacturing is makes manufacturing more efficient and cleaner and safer for our workers the playbooks look at ways for san francisco to remain at the forefront the recommendation cover 3 main strategies regional collections to build an eco system for the industry, opportunities to strengthen infrastructure to support this industry and workforce opportunity to assure we are the leaders in goods and with blew collar jobs the jobs in manufacturers create a pathway to the middle-income i'd like to introduce mayor ed lee our number one supporter of our manufacturing industry here in san francisco. >> (clapping.) >> thank you laurel for that introduction it is great to be in bayview supervisor cowen for joining us this morning as well i know she's a great admire of local administrative codes quite frankly most of those jobs can be in her district you it to michael for inviting us and thank you to the gap team that is here as well their really a homegrown c

the company hopes it will ensure all of its products meet exact specifications. the company has also spent $4 million to build a large factory as its production center. fujikiko will use high-end machines in the factory so it can make big parts at high volumes. >> translator: i would like to expand our production here. i want us to be a leading company in the aviation industry and grow further in the next ten years. >> reporter: for yamada, the future is promising. and officials at other aviation companies in fukushima feel the same. their propellers are spinning once again, but whether they can take off depends on the quality they can offer. kazuaki hirama, nhk world. >>> the natural -- malaysian prime minister is -- tens of thousands of protesters took to the streets demanding his resignation. the state of malaysia's economy previously seen as one of the most stable. >> reporter: angry demonstrators took to the streets in kuala lumpur, demanding resignations. >> the corruption in our day to day living is not getting any better at all. >> the scandal is -- to ra

it's the exclusive everstrong formula from purity products. there's even a clinical study, which shows an increase in upper-body strength and power. >> we'll get into that shortly. but tell me what's in it, why do you like it so much. i mean, this is more than just creatine, right? >> absolutely, absolutely. everstrong -- this is a very comprehensive formula, mark. feel stronger with everstrong. i mean, that would be enough, but -- >> mm-hmm. >> i mean -- we're dealing with people in their 50s, 60s, 70s. i want people to feel more energetic, as well. so, not only did we use the most-researched creatine, we also added a patented ingredient called coffeeberry extract, which is a powerful antioxidant. >> mm-hmm. we also added vitamin d, which supports the immune system and bone strength. but we added it into everstrong, because it's good for the muscles, as well. we added fruitex-b, another patented compound that's wonderful for joint support and bone support. so this is an all-around win-win, because you get your vitamin d, you get your fruitex-

what--what product is it of? ray: i'll say hair color. hair color. [laughter] [applause] i know good and hell well you didn't know what he said! because that whole front row, them little girls was... [laughter] hair col'. hair color! audience: ohh! you got to be careful. you got two strikes. uh, the good news is you booked a commercial for a new men's product. the bad news is it's for what? jerica: male balding. steve: male balding. ray: good answer. good answer. steve: jay, this gonna be interesting. this is the fourth game. i have never come down here and got a answer from him [laughter] but we got him in the "fast money" circle, he play his drawers off. he get all the number ones, that's how they won the 20,000. now, up here, this has not worked out. so this is game number 4, jay. this is your chance to get a answer on the board. we ask 100 men--the good news is you booked a commercial for a new men's product. the bad news is it's for what? i'm a start [applause] waiting on you, baby. jay: athlete's foot. steve: athlete's foot. [cheering] audience

i don't think any of these are good for productivity. i think they are irrelevant from the standpoint of thinking about economic recovery and growth. on the other hand, i thought the simpson bowles commission in 2010 was excellent particularly looking at the long-term pattern with respect to taxation and entitlement expenditure. it's too bad it was basically ignored. if we could get back to that kind of thing, i think one might have more faith in terms of washington policymaking. >> thank you very much, robert. larry? a few remarks. >> a fair amount of what robert says, that i agree with. recovery has been very slow since the trough of the recession. the economy is 12 odd percent below where you would have predicted on the basis of a trend run through 2007. to put the point differently, if you looked at gdp from 1929 to 1940, and the best estimate of gdp from 2008 to 2019, on the basis per member of the adult working age population, those two figures will have been about the same. that is to say over the 11-year period of the depression

with a product pitch, as you know, it is talking about all the details of the product, the technologyadds on, et cetera. an investment pitch, ie a pitch to investors for funding, really has to focus on the business wholistically. that includes everything including the product. but also the team, the market size, the competitive landscape, what you're asking for in terms of funding, where that funding will go, and also the financials, how you're reaching customers. you have to know what kind of pitch is called for because if you're giving a product pitch to an investor, and they're looking for the whole view of the business, then you're probably missing out on an opportunity to really connect with them and get funding that could grow your business. >> absolutely. and if you're speaking to a potential partner, it is a different pitch as well. >> exactly. >> put yourself in the shoes of the person you're talking to. such a good point. all right, you're up. >> my top tip is find the white space and go after it. so the marketplace is so super competitive and the barriers to entry in almost

they test the color and finish of the products to find what suits them. uses imaginative names for the colors. the tongue in cheek ideas appeal to the group. cosmetics manufacturers can't afford to ignore the teen market. sensing an enormous business opportunity, many target young girls in their product development advertising. some develop goods for tie-ins with popular cashes with many offering loyalty schemes for higher-spending customers. while celebrity endorsements are also used in a fierce marketing battle. this new brand specifically targets teenagers. the ceo is a beauty expert who set up the brand in may 2015. available in more than 60 drugstores nationwide, the brand is fronted by an actress popular with young girls. >> translator: when it comes to marketing, the face of your brand is incredibly important. we chose kim sadon to present our brand identity. she's a teenage star. our sales more than doubled after we hired her. >> staff survey teen customers in stores. >> to appeal to digital-savvy teens, the brand also advertises heavily on social

this production.t can those who go to enjoy the performance in the old mission, what can they expect to see? >> they expect inspiration. i rememberle the very first production that i ever saw was actually this one, when i was going to college. you see people that i can easily see around my community up there becoming these moving mirrors was just jaw-dropping. inspirati inspirational. the music, the space inside the mission of san juan batista. it allows for everyone to be submerged into the story that we're creating. it's very, very, very inspirational, and then being -- with all the -- it just -- >> it's got to be a lot of credit to you to get the finger pointed at you and say you're the man in charge. it's a big production. it's a very big deal. >> it's a huge production. it's a blessing. it's a responsibility. definitely. i mean, most of the productions obviously there's this type of undertone, political undertone, a message. what is the message that we're trying to get out to the audience? respon

can you take us through each product? >> sure. this is the ubuntu tote, this is the ubuntu shopper, this is the ubuntu massai travel pouch, the ubuntu bracelet and the ubuntu journal. >> well, i sure hope people at home could understand anything that you said because i sure couldn't. back to you, jimmy. >> jimmy: let's check in with some of our distinguished guests. the man who put this all together has 22 grammys, more than 170 million records sold and one name. his band is called u2. please welcome bono, everyone! [ cheers and applause ] >> jimmy: have a seat, bono. >> yes. >> jimmy: bono. [ cheers and applause ] great to have you here. heavy about this stuff. just tell us about some of the work that red does and is doing. >> well, you know, actually, let's get heavy. >> jimmy: okay. >> it's just so -- it's just great news. and it is weighty but it's great news. and this is a time of year where i think americans would like to feel that they've accomplished something together. people on the left, people on the right, working toge

hopes faded opec would be able to implement a deal to cut production. more, we have our middle east energy markets reporter. we've had a lot of noise is related to opec in the last week. what does it say about the cohesiveness of opec that we cannot even get positive chatter at this stage in the game? >> the chatter has been positive in the sense that they did make that deal in algiers. that has already been a bit of positive momentum. the been maintaining that, getting that initial positive talk. that is where the hiccups are. these were always going to be the biggest hurdles in terms of making a deal, getting people to agree on what the specific cuts would be. that's the real -- the negative kind of aspects coming out of this, that they have not been able to assign individual quotas, and the negative comments we have heard coming out about people not agreeing, not wanting to cut, wanting exceptions like iraq and iran, which are really big producers that will have an impact on the group's overall production. >> in terms of the majors in the cuts they a