our conversation with ceo rachel carlson and an investor.omberg. ♪ breaking news -- taylor: breaking news. alibaba will be launching their ipo. they are going to be offering hong kong shares, no more than $188 hong kong h. there will be setting their institutional offer price by november 20 hong kong time. again, alibaba group launching their hong kong public offering at no more than about $188 hong kong h. each.g kong we will bring you more as we get more details. after closing 157 million dollars in funding led by general catalyst, guild education is working with employers, universities and more to build education programs that will help students avoid short-term or long-term debt. along with the funding round, chenault,lt -- ken former ceo of american express, is joining the guild board. joining us is rate or colson -- joining us is rachel carlson and ken chenault. rachel, remind our audience what guild education does. rachel: i guild we partner with leading employers like walt disney and walmart and discovered financial to connect educat

taylor: that was the guild education president rachel carlson and ken chenault of general catalyst.for this edition of "the best of bloomberg technology." we will bring you all of the latest in tech throughout the week. tune in each day we are . we are livestreaming on twitter, check us out at technology in be sure to follow our global breaking news network at tictoc on twitter. this is bloomberg. ♪ beyond the routine checkups. beyond the not-so-routine cases. comcast business is helping doctors provide care in whole new ways. all working with a new generation of technologies powered by our gig-speed network. because beyond technology... there is human ingenuity. every day, comcast business is helping businesses go beyond the expected. to do the extraordinary. take your business beyond. jason: welcome to "bloomberg businessweek." i'm jason kelly. kailey: and i'm kailey leinz. we are inside bloomberg headquarters in new york. jason: this week in the magazine, allegations of gender bias from the new apple credit card and its issuer. we are talking about goldman sachs. why it is the po

taylor: rachel carlson of guild education and ken chenault of general catalyst.for this edition of the best of bloomberg technology. we will bring you all of the latest intact throughout the week. we are livestreaming on twitter, check us out at technology in be sure to follow our global breaking news network at tictoc on twitter. this is bloomberg. ♪ eÑ francine: a diamond is forever. an iconic phrase made for de beers. a young female copywriter coined the phrase in 1947. it was named the best slogan of the 20th century. how have they used clever marketing to build demand around the globe? in august, i met bruce cleaver, the chief executive of de beers.

taylor: rachel carlson of guild education and ken chenault of general catalyst.t for this edition of the best of bloomberg technology. we will bring you all of the latest intact throughout the week. -- we areday livestreaming on twitter, check us out at technology in be sure to follow our global breaking news network at tictoc on twitter. this is bloomberg. ♪ beyond the routine checkups. beyond the not-so-routine cases. comcast business is helping doctors provide care in whole new ways. all working with a new generation of technologies powered by our gig-speed network. because beyond technology... there is human ingenuity. every day, comcast business is helping businesses go beyond the expected. to do the extraordinary. take your business beyond. jonathan: from new york city, for our audience worldwide, i'm jonathan ferro. bloomberg real yield starts right now. coming up, investors patiently waiting for a phase one trade deal. big returns to the treasury market, yields retreating from three-month highs. u.s. credit delivering the second biggest week of issuance t