rachel crane and the film critic and columnist without.com.both of you. >> thank you for having us. >> this one gets me fired up. basically, the deal -- and you just explain it. the deal when this movie, the sequel comes out. >> when the sequel comes out in august, it'll be a cross, both imax theaters and also on netflix. if you have a monthly subscription to netflix, you'll get the movie for free. but if you go to an imax, you'll have to pay here in new york city about $20 for an adult ticket. >> this is the -- this is from the chief content officer at netflix. what i'm hoping is that it will be a proof point that the sky doesn't fall, he says. these are two different experiences like going to a football game, i.e. imax and watching a football game on tv a la netflix. michael? >> exactly. the world's not going to end. >> it's not ending? people are going to see movies. >> well, when i was around, tv was supposed to kill movies and it didn't. it provided a different venue. this culture is all about choices, it's all about pampering the consume