after reorganization, a streamlined management brought in designer raymond loewy to develop a new carion hold its footing despite whirling-dervish driving. champion sales and lucrative wartime contracts brought the company back. studebaker had done a lot of work in terms of totally redesigning a new concept in automobiles. lester fox was vice president of the u.a.w. at studebaker. the new car did propel the corporation to national recognition that resulted in assembly plants in canada, the east coast, and california to meet the demand. the bullet-nose models, starting in 1949, added to studebaker's success. people joked, "is it going backward or forward?" the line called the champion was a terrific car. it was ahead of its time people joked, "is it going backward or forward?" in its great gas mileage and terrific comfort for four or five people. it was audacious-looking. studebaker celebrated its centennial in 1952 with its best year ever, selling some 335,000 cars, but its road to future profits took turns for the worse. 1953again, was a radical change. ray burnett was a national sal