reid hoffman is one of those people. if you could examine just about any silicon valley start up with a microscope, you would find hoffman's fingerprints. hoffman made millions when e-bay bought paypal. then linkedin and made millions more as he took that company public. he reinvested his wealth in facebook and game maker zinga. he is giving millions to kiva, allowing the users to an entrepreneur in the developing world. if facebook's mark zuckerberg conquered this, reid hoffman embodies his soul. joining us is becky worley of yahoo news and abc's "good morning america." it is your millions, but i get to decide where a little portion of that goes. >> we wanted to with kiva, we wanted to make sure people knew that this is the way you can empower entrepreneurs around the world. i will provide a large amount of money so people can discover and get a loan for the emerging world. >> a sample. a sample at costco. give us a shot. >> if you like it. >> that's fantastic. this is almost exhausted by the time people see this. other